Lately vs Later

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Lately

See full pricing history

USD · US · source: www.lately.ai

Plan	Pricing	Charged by	Offer type
Starter — annual	USD 14 monthly · USD 14 / month with annual commitment $14 /month billed annually	Flat · per month billed annually	Standalone · Fixed
Growth — annual Highlighted	USD 199 monthly · USD 199 / month with annual commitment $199 /month billed annually	Flat · per month billed annually	Standalone · Fixed

Later

See full pricing history

USD · US · source: later.com

Plan	Pricing	Charged by	Offer type
Starter	USD 18.75 / month with annual commitment $18.75 USD/month billed yearly	Flat · per month	Standalone · Fixed
Growth	USD 37.5 / month with annual commitment $37.50 USD/month billed yearly	Flat · per month	Standalone · Fixed
Scale	USD 82.5 / month with annual commitment $82.50 USD/month billed yearly	Flat · per month	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Lately

Starter — annual

Highlights Repurpose longform text, audio & video into engaging social posts: Included
Highlights Voice model: 1

Included
Highlights Social channels: 5

Included
Highlights User seat: 1

Included

Growth — annual

Highlights Everything in Starter: Included
Highlights Full calendar plus AI scheduling: Included
Highlights Performance analytics: Included
Highlights Voice model editing: Included
Highlights RSS feed integration: Included
Highlights Voice model: 1

Included
Highlights Social channels: 5

Included
Highlights User seats: 3

Included

Later

Starter

Plan card 1 social set: Included
Plan card 8 profiles: Included
Plan card 1 user: Included
Plan card Instagram, Facebook, and TikTok: Included

Growth

Plan card 2 social sets: Included
Plan card 16 profiles: Included
Plan card 2 users: Included
Plan card Approval workflows: Included

Scale

Plan card 6 social sets: Included
Plan card 48 profiles: Included
Plan card 4 users: Included
Plan card Two years of platform analytics: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Lately

August 27, 2026 Source
- Starter — annual: USD 14 monthly · USD 14 / month with annual commitment
- Growth — annual: USD 199 monthly · USD 199 / month with annual commitment

Later

August 27, 2026 Source
- Starter: USD 18.75 / month with annual commitment
- Growth: USD 37.5 / month with annual commitment
- Scale: USD 82.5 / month with annual commitment