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Lately pricing

Lately is an AI-powered content creation assistant focused on social media marketing. It repurposes longform text, audio, and video into engaging social posts tailored to brand voice and target audiences. It offers AI scheduling, performance analytics, employee advocacy tools, and integrations with platforms like Hootsuite and HubSpot. Designed for businesses and agencies of all sizes, it automates social media content planning, creation, execution, and management to increase engagement and ROI.

Region
US
Source currency
USD
Audiences
Small business, Mid-market, and Enterprise

Plans and public prices

Plan Pricing Charged by Offer type
Starter — annual
USD 14 monthly · USD 14 / month with annual commitment

$14 /month billed annually

Flat · per month billed annually Standalone · Fixed
Growth — annual Highlighted
USD 199 monthly · USD 199 / month with annual commitment

$199 /month billed annually

Flat · per month billed annually Standalone · Fixed

What each plan includes

Feature names follow Lately’s own pricing page. Check the wording before treating features from different vendors as like-for-like.

Starter — annual

Highlights

Repurpose longform text, audio & video into engaging social posts
Included
Voice model

1

Included
Social channels

5

Included
User seat

1

Included

Growth — annual

Highlights

Everything in Starter
Included
Full calendar plus AI scheduling
Included
Performance analytics
Included
Voice model editing
Included
RSS feed integration
Included
Voice model

1

Included
Social channels

5

Included
User seats

3

Included

How pricing changed

We check this pricing page weekly and record the changes we observe. An older date can simply mean the public page has not changed.

Observed Plans and prices Source wording Source
  • Starter — annual: USD 14 monthly · USD 14 / month with annual commitment
  • Growth — annual: USD 199 monthly · USD 199 / month with annual commitment
  • $14 /month billed annually
  • $199 /month billed annually
Pricing page