Coval vs Heymarket

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Coval

See full pricing history

USD · US · source: www.coval.ai

Plan	Pricing	Charged by	Offer type
Starter	USD 100 monthly $ 100 /mo Billed monthly	Flat · /mo Billed monthly	Standalone · Fixed
Growth Highlighted	USD 500 monthly $ 500 /mo Billed monthly	Flat · /mo Billed monthly	Standalone · Fixed
Enterprise	USD 4500 / month with annual commitment Custom Starting at $4,500/month	Flat · /month	Standalone · Starting at

Heymarket

See full pricing history

USD · US · source: www.heymarket.com

Plan	Pricing	Charged by	Offer type
Standard	USD 49 / month with annual commitment $49 /user/month billed annually. Minimum 2 users	Seat · /user/month	Standalone · Fixed
Plus Highlighted	USD 99 / month with annual commitment $99 /user/month billed annually. Minimum 2 users	Seat · /user/month	Standalone · Fixed
Pro	USD 199 / month with annual commitment $199 /user/month billed annually. Minimum 2 users	Seat · /user/month	Standalone · Fixed
Enterprise	Contact sales Custom Pricing	Other	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Coval

Starter

Usage Limits Simulation minutes / mo: 100

Limited
Usage Limits Monitored calls / mo: 1,000

Limited
Usage Limits Trace retention: 30 days

Limited
Usage Limits Concurrent simulations: 5

Limited
Usage Limits Projects: 1

Limited
Usage Limits Seats: Unlimited

Included
Usage Limits Overage per simulation minute: $0.40 / min

Included
Usage Limits Overage per monitoring minute: $0.10 / min

Included
Models & Intelligence Test scenario library: Industry starter packs

Included
Models & Intelligence Voice models: Basic

Included
Models & Intelligence Metrics per call: 10

Limited
Models & Intelligence Persona library: 10

Limited
Developer Surface Webhooks: 5 / project

Limited
Developer Surface Rate limits: 60 req/min

Limited
Security & Compliance SAML SSO: Excluded
Security & Compliance SCIM provisioning: Excluded
Security & Compliance Role-based access control: Basic

Limited
Security & Compliance Audit logs: Excluded
Security & Compliance IP allowlisting: Excluded
Security & Compliance Data residency: Excluded
Support & Success Onboarding: Self-serve

Included
Support & Success Support channel: Community + email

Included
Support & Success SLA: Excluded
Support & Success Regular progress calls + Quarterly business review: Excluded
Billing & Terms Annual discount: 20% off

Included

Growth

Usage Limits Simulation minutes / mo: 1,000

Limited
Usage Limits Monitored calls / mo: 10,000

Limited
Usage Limits Trace retention: 90 days

Limited
Usage Limits Concurrent simulations: 25

Limited
Usage Limits Projects: 5

Limited
Usage Limits Seats: Unlimited

Included
Usage Limits Overage per simulation minute: $0.25 / min

Included
Usage Limits Overage per monitoring minute: $0.05 / min

Included
Models & Intelligence Test scenario library: Starter packs + custom

Included
Models & Intelligence Voice models: Advanced

Included
Models & Intelligence Metrics per call: Unlimited

Included
Models & Intelligence Persona library: 50

Limited
Developer Surface Webhooks: Unlimited

Included
Developer Surface Rate limits: 300 req/min

Limited
Security & Compliance SAML SSO: Excluded
Security & Compliance SCIM provisioning: Excluded
Security & Compliance Role-based access control: Standard

Included
Security & Compliance Audit logs: 30 days

Limited
Security & Compliance IP allowlisting: Excluded
Security & Compliance Data residency: Excluded
Support & Success Onboarding: Kickoff call

Included
Support & Success Support channel: Priority email + shared Slack

Included
Support & Success SLA: Excluded
Support & Success Regular progress calls + Quarterly business review: Excluded
Billing & Terms Annual discount: 20% off

Included

Enterprise

Usage Limits Simulation minutes / mo: Custom

Included
Usage Limits Monitored calls / mo: Custom

Included
Usage Limits Trace retention: Custom

Included
Usage Limits Concurrent simulations: Custom

Included
Usage Limits Projects: Unlimited

Included
Usage Limits Seats: Unlimited

Included
Usage Limits Overage per simulation minute: Negotiated

Included
Usage Limits Overage per monitoring minute: Negotiated

Included
Models & Intelligence Test scenario library: Built with Coval team

Included
Models & Intelligence Voice models: Custom / BYO

Included
Models & Intelligence Metrics per call: Unlimited + fine-tuned

Included
Models & Intelligence Persona library: Custom

Included
Developer Surface Webhooks: Unlimited

Included
Developer Surface Rate limits: Custom

Included
Security & Compliance SAML SSO: Included
Security & Compliance SCIM provisioning: Included
Security & Compliance Role-based access control: Custom

Included
Security & Compliance Audit logs: Custom retention

Included
Security & Compliance IP allowlisting: Included
Security & Compliance Data residency: Included
Security & Compliance DPA and custom security reviews: Included
Security & Compliance Private / VPC: Included
Security & Compliance BYO storage: Included
Security & Compliance White-label report: Included
Support & Success Onboarding: White-glove + named engineer

Included
Support & Success Support channel: Dedicated Slack + named engineer

Included
Support & Success SLA: Custom (up to 99.99%)

Included
Support & Success Regular progress calls + Quarterly business review: Included

Heymarket

Standard

Highlights 2 way messaging: Included
Highlights Shared inbox: Included
Highlights Conversation management: Included
Highlights Unlimited contacts: Included
Highlights Templates and tags: Included
Highlights Basic reporting: Included
Highlights HubSpot integration: Included
Essentials Group messaging: Excluded
Essentials Call forwarding: Excluded
Essentials Inbox transfer: Excluded
Essentials SMS link tracking and shortening: Excluded
Essentials Rich text email composer: Excluded
Contact Management Contact export: Excluded
Contact Management Message import: Excluded
Surveys CSAT: Excluded
Channels RCS Branded Messaging: Excluded
Channels Email: Excluded
Channels Website widget - Chat + SMS: Excluded
Channels Facebook Messenger: Excluded
Channels Apple Messages for Business: Excluded
Channels WhatsApp: Excluded
Channels Instagram Messaging: Excluded
Integrations Microsoft Teams: Excluded
Integrations Slack: Excluded
Integrations Shopify: Excluded
Integrations Zapier: Excluded
Integrations Zendesk: Excluded
Integrations Aircall: Excluded
Integrations Clio: Excluded
Integrations Help Scout: Excluded
Integrations API support: Excluded
Productivity Waiting indicator: Excluded
Agent Collaboration Block contacts: Excluded
Agent Collaboration Do not disturb: Excluded
Mass Outreach List broadcast: Excluded
Mass Outreach Schedule broadcasts: Excluded
Mass Outreach Campaigns: Excluded
Mass Outreach Outreach reports: Excluded
Mass Outreach List segmentation: Excluded
Mass Outreach Drag and drop email builder: Excluded
Mass Outreach Email template gallery: Excluded
Mass Outreach Shareable draft emails: Excluded
Automations Time-based automations: Excluded
Automations Event-based automation: Excluded
Automations Multi-step workflows: Excluded
Automations Business rules: Excluded
Automations Workflow prioritization: Excluded
Automations Automation escalations: Excluded
Automations Automation webhooks: Excluded
AI Assistance Message translate: Excluded
AI Assistance Message tuning: Excluded
AI Assistance Conversation summary: Excluded
AI Assistance Contact sentiment: Excluded
AI Assistance Suggested response: Excluded
AI Assistance AI Agents Q&A Beta: Excluded
AI Assistance AI Agents scheduling Beta: Excluded
AI Assistance AI Agents contact enrichment Beta: Excluded
Reports and Analytics Usage-based reports: Excluded
Reports and Analytics Productivity reports: Excluded
Reports and Analytics Report exports: Excluded
Reports and Analytics Chat export: Excluded
Reports and Analytics Email open rate tracking: Excluded
Reports and Analytics Email click-through rate tracking: Excluded
Reports and Analytics Email reply rate tracking: Excluded
Reports and Analytics Email bounce & unsubscribe reporting: Excluded
Notifications Email: Excluded
Administration and Security Hide PII: Excluded
Administration and Security Custom user roles and permissions: Excluded
Administration and Security Template permissions: Excluded
Administration and Security Restricted view: Excluded
Administration and Security Configurable data retention: Excluded
Compliance Global opt-in management: Excluded
Compliance Inbox level opt-in management: Excluded
Compliance Double opt-in: Excluded
Compliance Outbound message intercept: Excluded
Compliance HIPAA enabled: Excluded
Compliance Quiet hours: Excluded
Support and Onboarding Live chat (in-app) support: Excluded
Support and Onboarding White-glove onboarding: Excluded
Support and Onboarding Support hours: 9AM to 8PM ET Monday through Friday Excluding holidays

Included

Plus

Highlights Features in Standard: Included
Highlights Lists and campaigns: Included
Highlights Automations: Included
Highlights Advanced reporting and analytics: Included
Highlights AI Essentials: Included
Highlights Integrate with Microsoft Teams, Zapier, and more: Included
Essentials Group messaging: Included
Essentials Call forwarding: Included
Essentials Inbox transfer: Excluded
Essentials SMS link tracking and shortening: Included
Essentials Rich text email composer: Included
Contact Management Contact export: Excluded
Contact Management Message import: Excluded
Surveys CSAT: Excluded
Channels RCS Branded Messaging: Included
Channels Email: Included
Channels Website widget - Chat + SMS: Included
Channels Facebook Messenger: Included
Channels Apple Messages for Business: Included
Channels WhatsApp: Excluded
Channels Instagram Messaging: Included
Integrations Microsoft Teams: Included
Integrations Slack: Included
Integrations Shopify: Included
Integrations Zapier: Included
Integrations Zendesk: Included
Integrations Aircall: Included
Integrations Clio: Included
Integrations Help Scout: Included
Integrations API support: Excluded
Productivity Waiting indicator: Included
Agent Collaboration Block contacts: Included
Agent Collaboration Do not disturb: Included
Mass Outreach List broadcast: Included
Mass Outreach Schedule broadcasts: Included
Mass Outreach Campaigns: Included
Mass Outreach Outreach reports: Included
Mass Outreach List segmentation: Included
Mass Outreach Drag and drop email builder: Included
Mass Outreach Email template gallery: Included
Mass Outreach Shareable draft emails: Included
Automations Time-based automations: Included
Automations Event-based automation: Included
Automations Multi-step workflows: Included
Automations Business rules: Included
Automations Workflow prioritization: Included
Automations Automation escalations: Included
Automations Automation webhooks: Included
AI Assistance Message translate: Included
AI Assistance Message tuning: Included
AI Assistance Conversation summary: Included
AI Assistance Contact sentiment: Included
AI Assistance Suggested response: Excluded
AI Assistance AI Agents Q&A Beta: Included
AI Assistance AI Agents scheduling Beta: Included
AI Assistance AI Agents contact enrichment Beta: Included
Reports and Analytics Usage-based reports: Included
Reports and Analytics Productivity reports: Included
Reports and Analytics Report exports: Included
Reports and Analytics Chat export: Included
Reports and Analytics Email open rate tracking: Included
Reports and Analytics Email click-through rate tracking: Included
Reports and Analytics Email reply rate tracking: Included
Reports and Analytics Email bounce & unsubscribe reporting: Included
Notifications Email: Excluded
Administration and Security Hide PII: Excluded
Administration and Security Custom user roles and permissions: Excluded
Administration and Security Template permissions: Included
Administration and Security Restricted view: Excluded
Administration and Security Configurable data retention: Excluded
Compliance Global opt-in management: Included
Compliance Inbox level opt-in management: Excluded
Compliance Double opt-in: Excluded
Compliance Outbound message intercept: Excluded
Compliance HIPAA enabled: Excluded
Compliance Quiet hours: Included
Support and Onboarding Live chat (in-app) support: Included
Support and Onboarding White-glove onboarding: Excluded
Support and Onboarding Support hours: 9AM to 8PM ET Monday through Friday Excluding holidays

Included

Pro

Highlights Features in Plus: Included
Highlights AI Advanced: Included
Highlights API access: Included
Highlights Advanced administration and security: Included
Essentials Group messaging: Included
Essentials Call forwarding: Included
Essentials Inbox transfer: Included
Essentials SMS link tracking and shortening: Included
Essentials Rich text email composer: Included
Contact Management Contact export: Included
Contact Management Message import: Excluded
Surveys CSAT: Included
Channels RCS Branded Messaging: Included
Channels Email: Included
Channels Website widget - Chat + SMS: Included
Channels Facebook Messenger: Included
Channels Apple Messages for Business: Included
Channels WhatsApp: Excluded
Channels Instagram Messaging: Included
Integrations Microsoft Teams: Included
Integrations Slack: Included
Integrations Shopify: Included
Integrations Zapier: Included
Integrations Zendesk: Included
Integrations Aircall: Included
Integrations Clio: Included
Integrations Help Scout: Included
Integrations API support: Included
Productivity Waiting indicator: Included
Agent Collaboration Block contacts: Included
Agent Collaboration Do not disturb: Included
Mass Outreach List broadcast: Included
Mass Outreach Schedule broadcasts: Included
Mass Outreach Campaigns: Included
Mass Outreach Outreach reports: Included
Mass Outreach List segmentation: Included
Mass Outreach Drag and drop email builder: Included
Mass Outreach Email template gallery: Included
Mass Outreach Shareable draft emails: Included
Automations Time-based automations: Included
Automations Event-based automation: Included
Automations Multi-step workflows: Included
Automations Business rules: Included
Automations Workflow prioritization: Included
Automations Automation escalations: Included
Automations Automation webhooks: Included
AI Assistance Message translate: Included
AI Assistance Message tuning: Included
AI Assistance Conversation summary: Included
AI Assistance Contact sentiment: Included
AI Assistance Suggested response: Included
AI Assistance AI Agents Q&A Beta: Included
AI Assistance AI Agents scheduling Beta: Included
AI Assistance AI Agents contact enrichment Beta: Included
Reports and Analytics Usage-based reports: Included
Reports and Analytics Productivity reports: Included
Reports and Analytics Report exports: Included
Reports and Analytics Chat export: Included
Reports and Analytics Email open rate tracking: Included
Reports and Analytics Email click-through rate tracking: Included
Reports and Analytics Email reply rate tracking: Included
Reports and Analytics Email bounce & unsubscribe reporting: Included
Notifications Email: Included
Administration and Security Hide PII: Included
Administration and Security Custom user roles and permissions: Included
Administration and Security Template permissions: Included
Administration and Security Restricted view: Included
Administration and Security Configurable data retention: Included
Compliance Global opt-in management: Included
Compliance Inbox level opt-in management: Included
Compliance Double opt-in: Included
Compliance Outbound message intercept: Included
Compliance HIPAA enabled: Included
Compliance Quiet hours: Included
Support and Onboarding Live chat (in-app) support: Included
Support and Onboarding White-glove onboarding: Excluded
Support and Onboarding Support hours: 9AM to 8PM ET 7×365 Including holidays

Included

Enterprise

Highlights Features in Pro: Included
Highlights Custom users: Included
Highlights Custom feature configuration: Included
Highlights White-glove onboarding: Included
Highlights Additional training resources: Included
Highlights Priority support services: Included
Highlights Higher volume messaging: Included
Essentials Group messaging: Included
Essentials Call forwarding: Included
Essentials Inbox transfer: Included
Essentials SMS link tracking and shortening: Included
Essentials Rich text email composer: Included
Contact Management Contact export: Included
Contact Management Message import: Included
Surveys CSAT: Included
Channels RCS Branded Messaging: Included
Channels Email: Included
Channels Website widget - Chat + SMS: Included
Channels Facebook Messenger: Included
Channels Apple Messages for Business: Included
Channels WhatsApp: Included
Channels Instagram Messaging: Included
Integrations Microsoft Teams: Included
Integrations Slack: Included
Integrations Shopify: Included
Integrations Zapier: Included
Integrations Zendesk: Included
Integrations Aircall: Included
Integrations Clio: Included
Integrations Help Scout: Included
Integrations API support: Included
Productivity Waiting indicator: Included
Agent Collaboration Block contacts: Included
Agent Collaboration Do not disturb: Included
Mass Outreach List broadcast: Included
Mass Outreach Schedule broadcasts: Included
Mass Outreach Campaigns: Included
Mass Outreach Outreach reports: Included
Mass Outreach List segmentation: Included
Mass Outreach Drag and drop email builder: Included
Mass Outreach Email template gallery: Included
Mass Outreach Shareable draft emails: Included
Automations Time-based automations: Included
Automations Event-based automation: Included
Automations Multi-step workflows: Included
Automations Business rules: Included
Automations Workflow prioritization: Included
Automations Automation escalations: Included
Automations Automation webhooks: Included
AI Assistance Message translate: Included
AI Assistance Message tuning: Included
AI Assistance Conversation summary: Included
AI Assistance Contact sentiment: Included
AI Assistance Suggested response: Included
AI Assistance AI Agents Q&A Beta: Included
AI Assistance AI Agents scheduling Beta: Included
AI Assistance AI Agents contact enrichment Beta: Included
Reports and Analytics Usage-based reports: Included
Reports and Analytics Productivity reports: Included
Reports and Analytics Report exports: Included
Reports and Analytics Chat export: Included
Reports and Analytics Email open rate tracking: Included
Reports and Analytics Email click-through rate tracking: Included
Reports and Analytics Email reply rate tracking: Included
Reports and Analytics Email bounce & unsubscribe reporting: Included
Notifications Email: Included
Administration and Security Hide PII: Included
Administration and Security Custom user roles and permissions: Included
Administration and Security Template permissions: Included
Administration and Security Restricted view: Included
Administration and Security Configurable data retention: Included
Compliance Global opt-in management: Included
Compliance Inbox level opt-in management: Included
Compliance Double opt-in: Included
Compliance Outbound message intercept: Included
Compliance HIPAA enabled: Included
Compliance Quiet hours: Included
Support and Onboarding Live chat (in-app) support: Included
Support and Onboarding White-glove onboarding: Included
Support and Onboarding Support hours: 9AM to 8PM ET 7×365 Including holidays

Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Coval

September 21, 2026
Official pricing page
- Starter: USD 100 monthly
- Growth: USD 500 monthly
- Enterprise: USD 4500 / month with annual commitment
August 27, 2026
Official pricing page
- Starter — monthly: USD 100 monthly · USD 80 / month with annual commitment
- Growth — monthly: USD 500 monthly · USD 400 / month with annual commitment

Heymarket

September 21, 2026
Official pricing page
- Standard: USD 49 / month with annual commitment
- Plus: USD 99 / month with annual commitment
- Pro: USD 199 / month with annual commitment
- Enterprise: Contact sales
August 27, 2026
Official pricing page
- Pro: USD 7.5 monthly