BuyScout vs Plain

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

BuyScout

See full pricing history

USD · US · source: www.buyscout.ai

Plan	Pricing	Charged by	Offer type
Free	Free $0 forever	Usage · per month; annual billing is paid twelve months upfront at around 20% off	Standalone · Free
Starter Highlighted	USD 49 monthly $49 per month	Usage · per month; annual billing is paid twelve months upfront at around 20% off	Standalone · Fixed
Growth	USD 129 monthly $129 per month	Usage · per month; annual billing is paid twelve months upfront at around 20% off	Standalone · Fixed
Pro	USD 249 monthly $249 per month	Usage · per month; annual billing is paid twelve months upfront at around 20% off	Standalone · Fixed
Scale	USD 499 monthly $499 per month	Usage · per month; annual billing is paid twelve months upfront at around 20% off	Standalone · Fixed
Enterprise	Contact sales Enterprise — Custom	Usage · custom visitor and reply volume	Standalone · Contact sales

Plain

See full pricing history

USD · US · source: www.plain.com

Plan	Pricing	Charged by	Offer type
Foundation	USD 35 / month with annual commitment $35 /month 1 seat + $35/additional seats. $35/month, billed yearly	Seat · 1 seat + $35/additional seats	Standalone · Fixed
Horizon	USD 299 / month with annual commitment $299 /month 3 seats + $99/additional seats. $299/month, billed yearly	Seat · 3 seats + $99/additional seats	Standalone · Fixed
Frontier	Contact sales Custom Flexible pricing suited for you	Other	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

BuyScout

Free

Capacity Monthly visitors: 10,000

Limited
Capacity AI replies per month: 100

Limited
Channels Website chat: Included
Channels Website AI voice call: Excluded
Channels WhatsApp: Excluded
Channels Instagram: Excluded
Channels Messenger: Excluded
Channels TikTok: Excluded
Channels SMS: Excluded
Sales skills Personalized assistance: Included
Sales skills Product expert: Included
Sales skills Product recommendations: Included
Sales skills Smart upsells: Excluded
Sales skills Smart cross-sell: Excluded
Sales skills Smart discount offers: Excluded
Sales skills Proactive engagement: Excluded
Sales skills Competitor comparison: Excluded
Sales skills AI virtual try-on: Excluded
Support skills Brand Q&A: Included
Support skills Instant FAQ answers: Included
Support skills Order tracking: Included
Support skills Order modifications: Included
Support skills Subscription management: Included
Support skills Delivery date estimates: Included
Support skills Returns & refunds: Included
Support skills Product troubleshooting: Included
Support skills Auto human handoff: Included
Support skills Multilingual support: Included
Branding & analytics Performance analytics: Included
Branding & analytics Custom widget branding: Included
Branding & analytics White-label branding: Excluded
Branding & analytics Custom AI brand-voice training: Excluded
Account & support Support level: Standard

Included
Account & support Dedicated account manager: Excluded
Account & support Custom integrations & APIs: Excluded
Account & support SLA-backed support: Excluded
Account & support Languages: All languages

Included

Starter

Capacity Monthly visitors: 25,000

Limited
Capacity AI replies per month: 500

Limited
Channels Website chat: Included
Channels Website AI voice call: Included
Channels WhatsApp: Included
Channels Instagram: Included
Channels Messenger: Included
Channels TikTok: Included
Channels SMS: Excluded
Sales skills Personalized assistance: Included
Sales skills Product expert: Included
Sales skills Product recommendations: Included
Sales skills Smart upsells: Included
Sales skills Smart cross-sell: Included
Sales skills Smart discount offers: Included
Sales skills Proactive engagement: Included
Sales skills Competitor comparison: Included
Sales skills AI virtual try-on: Included
Support skills Brand Q&A: Included
Support skills Instant FAQ answers: Included
Support skills Order tracking: Included
Support skills Order modifications: Included
Support skills Subscription management: Included
Support skills Delivery date estimates: Included
Support skills Returns & refunds: Included
Support skills Product troubleshooting: Included
Support skills Auto human handoff: Included
Support skills Multilingual support: Included
Branding & analytics Performance analytics: Included
Branding & analytics Custom widget branding: Included
Branding & analytics White-label branding: Excluded
Branding & analytics Custom AI brand-voice training: Excluded
Account & support Support level: Standard

Included
Account & support Dedicated account manager: Excluded
Account & support Custom integrations & APIs: Excluded
Account & support SLA-backed support: Excluded
Account & support Languages: All languages

Included

Growth

Capacity Monthly visitors: 75,000

Limited
Capacity AI replies per month: 1,500

Limited
Channels Website chat: Included
Channels Website AI voice call: Included
Channels WhatsApp: Included
Channels Instagram: Included
Channels Messenger: Included
Channels TikTok: Included
Channels SMS: Included
Sales skills Personalized assistance: Included
Sales skills Product expert: Included
Sales skills Product recommendations: Included
Sales skills Smart upsells: Included
Sales skills Smart cross-sell: Included
Sales skills Smart discount offers: Included
Sales skills Proactive engagement: Included
Sales skills Competitor comparison: Included
Sales skills AI virtual try-on: Included
Support skills Brand Q&A: Included
Support skills Instant FAQ answers: Included
Support skills Order tracking: Included
Support skills Order modifications: Included
Support skills Subscription management: Included
Support skills Delivery date estimates: Included
Support skills Returns & refunds: Included
Support skills Product troubleshooting: Included
Support skills Auto human handoff: Included
Support skills Multilingual support: Included
Branding & analytics Performance analytics: Included
Branding & analytics Custom widget branding: Included
Branding & analytics White-label branding: Excluded
Branding & analytics Custom AI brand-voice training: Excluded
Account & support Support level: Priority

Included
Account & support Dedicated account manager: Excluded
Account & support Custom integrations & APIs: Excluded
Account & support SLA-backed support: Excluded
Account & support Languages: All languages

Included
Channels Dedicated SMS phone number: Included

Pro

Capacity Monthly visitors: 150,000

Limited
Capacity AI replies per month: 3,000

Limited
Channels Website chat: Included
Channels Website AI voice call: Included
Channels WhatsApp: Included
Channels Instagram: Included
Channels Messenger: Included
Channels TikTok: Included
Channels SMS: Included
Sales skills Personalized assistance: Included
Sales skills Product expert: Included
Sales skills Product recommendations: Included
Sales skills Smart upsells: Included
Sales skills Smart cross-sell: Included
Sales skills Smart discount offers: Included
Sales skills Proactive engagement: Included
Sales skills Competitor comparison: Included
Sales skills AI virtual try-on: Included
Support skills Brand Q&A: Included
Support skills Instant FAQ answers: Included
Support skills Order tracking: Included
Support skills Order modifications: Included
Support skills Subscription management: Included
Support skills Delivery date estimates: Included
Support skills Returns & refunds: Included
Support skills Product troubleshooting: Included
Support skills Auto human handoff: Included
Support skills Multilingual support: Included
Branding & analytics Performance analytics: Included
Branding & analytics Custom widget branding: Included
Branding & analytics White-label branding: Excluded
Branding & analytics Custom AI brand-voice training: Excluded
Account & support Support level: Priority

Included
Account & support Dedicated account manager: Excluded
Account & support Custom integrations & APIs: Excluded
Account & support SLA-backed support: Excluded
Account & support Languages: All languages

Included
Channels Dedicated SMS phone number: Included

Scale

Capacity Monthly visitors: 300,000

Limited
Capacity AI replies per month: 6,000

Limited
Channels Website chat: Included
Channels Website AI voice call: Included
Channels WhatsApp: Included
Channels Instagram: Included
Channels Messenger: Included
Channels TikTok: Included
Channels SMS: Included
Sales skills Personalized assistance: Included
Sales skills Product expert: Included
Sales skills Product recommendations: Included
Sales skills Smart upsells: Included
Sales skills Smart cross-sell: Included
Sales skills Smart discount offers: Included
Sales skills Proactive engagement: Included
Sales skills Competitor comparison: Included
Sales skills AI virtual try-on: Included
Support skills Brand Q&A: Included
Support skills Instant FAQ answers: Included
Support skills Order tracking: Included
Support skills Order modifications: Included
Support skills Subscription management: Included
Support skills Delivery date estimates: Included
Support skills Returns & refunds: Included
Support skills Product troubleshooting: Included
Support skills Auto human handoff: Included
Support skills Multilingual support: Included
Branding & analytics Performance analytics: Included
Branding & analytics Custom widget branding: Included
Branding & analytics White-label branding: Excluded
Branding & analytics Custom AI brand-voice training: Excluded
Account & support Support level: Priority

Included
Account & support Dedicated account manager: Excluded
Account & support Custom integrations & APIs: Excluded
Account & support SLA-backed support: Excluded
Account & support Languages: All languages

Included
Channels Dedicated SMS phone number: Included

Enterprise

Capacity Monthly visitors: Unlimited

Limited
Capacity AI replies per month: Custom

Limited
Channels Website chat: Included
Channels Website AI voice call: Included
Channels WhatsApp: Included
Channels Instagram: Included
Channels Messenger: Included
Channels TikTok: Included
Channels SMS: Included
Sales skills Personalized assistance: Included
Sales skills Product expert: Included
Sales skills Product recommendations: Included
Sales skills Smart upsells: Included
Sales skills Smart cross-sell: Included
Sales skills Smart discount offers: Included
Sales skills Proactive engagement: Included
Sales skills Competitor comparison: Included
Sales skills AI virtual try-on: Included
Support skills Brand Q&A: Included
Support skills Instant FAQ answers: Included
Support skills Order tracking: Included
Support skills Order modifications: Included
Support skills Subscription management: Included
Support skills Delivery date estimates: Included
Support skills Returns & refunds: Included
Support skills Product troubleshooting: Included
Support skills Auto human handoff: Included
Support skills Multilingual support: Included
Branding & analytics Performance analytics: Included
Branding & analytics Custom widget branding: Included
Branding & analytics White-label branding: Included
Branding & analytics Custom AI brand-voice training: Included
Account & support Support level: Dedicated

Included
Account & support Dedicated account manager: Included
Account & support Custom integrations & APIs: Included
Account & support SLA-backed support: Included
Account & support Languages: All languages

Included

Plain

Foundation

AI features Credits included: 2,000/mo

Included
Users User seats: Up to 5

Included
Channels Slack: 25 channels

Limited
Channels Email: 2 addresses

Limited
Channels In-app channels: Included
Channels Microsoft Teams: Excluded
Channels Discord: Excluded
AI features Ari AI agent: included

Included
AI features Sidekick AI assistant: Included
Extensibility Linear, Jira integrations: Included
Help Center Help Center, Knowledge Base: 1

Limited
Help Center Ask AI: 1

Limited
Help Center Customer inbox: 1

Limited
Data-driven support Customer cards: Included
Data-driven support Customer card realtime: 12h cache

Limited
Extensibility AI workflows: Up to 5

Limited
Onboarding Onboarding process: Self-serve

Included
Onboarding Plain support: Email + chat

Included
Extensibility SLAs and Business hours: Excluded
Extensibility Escalation paths: Excluded
Extensibility CRM integrations: Excluded
AI features Reporting themes: Excluded
AI features AI suggested responses: Excluded
Data-driven support Reporting: 7 days

Limited
AI features Lookup with Cursor: Excluded
Services and compliance SSO and SCIM: Excluded
Onboarding Dedicated CSM: Excluded

Horizon

AI features Credits included: 15,000/mo

Included
Users User seats: Up to 10

Included
Channels Slack: Unlimited

Included
Channels Email: 10 addresses

Limited
Channels Microsoft Teams: Included
Channels Discord: Excluded
Highlights Everything in Foundation: Included
Extensibility SLAs and Business hours: Included
Extensibility Escalation paths: Included
Extensibility CRM integrations: Included
AI features Reporting themes: Included
AI features AI suggested responses: Included
Onboarding Priority support via Slack: Included
Help Center Help Center, Knowledge Base: Unlimited

Included
Help Center Ask AI: Unlimited

Included
Help Center Customer inbox: Unlimited

Included
Extensibility Workflows: Unlimited

Included
Data-driven support Customer card realtime: 15s

Included
Data-driven support Reporting: All time

Included
Onboarding Onboarding process: Self-serve

Included
Onboarding Plain support: Slack, email + chat

Included
AI features Lookup with Cursor: Excluded
Services and compliance SSO and SCIM: Excluded
Onboarding Dedicated CSM: Excluded
Onboarding White glove onboarding: Excluded

Frontier

AI features Credits included: Custom

Included
Users User seats: Custom

Included
Channels Slack: Unlimited

Included
Channels Email: 25 addresses

Limited
Channels Discord channels: Included
Highlights Everything in Horizon: Included
AI features Lookup with Cursor: Included
Extensibility Custom workspaces: Included
Services and compliance Custom contracting: Included
Services and compliance Advanced security: Included
Services and compliance SSO and SCIM: Included
AI features Custom AI + bring your own agent: Included
Onboarding Dedicated CSM + white glove onboarding: Included
Onboarding Onboarding process: White glove

Included
Onboarding Plain support: Dedicated CSM

Included
Help Center Help Center, Knowledge Base: Unlimited

Included
Help Center Ask AI: Unlimited

Included
Help Center Customer inbox: Unlimited

Included
Extensibility Workflows: Unlimited

Included
Data-driven support Customer card realtime: 15s

Included
Data-driven support Reporting: All time

Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

BuyScout

August 29, 2026
Official pricing page
- Free: Free
- Starter: USD 49 monthly
- Growth: USD 129 monthly
- Pro: USD 249 monthly
- Scale: USD 499 monthly
- Enterprise: Contact sales

Plain

September 21, 2026
Official pricing page
- Foundation: USD 35 / month with annual commitment
- Horizon: USD 299 / month with annual commitment
- Frontier: Contact sales
August 27, 2026
Official pricing page
- Foundation — default: USD 35 monthly · USD 35 / month with annual commitment