Lately vs Tailwind

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Lately

See full pricing history

USD · US · source: www.lately.ai

Plan	Pricing	Charged by	Offer type
Starter — annual	USD 14 monthly · USD 14 / month with annual commitment $14 /month billed annually	Flat · per month billed annually	Standalone · Fixed
Growth — annual Highlighted	USD 199 monthly · USD 199 / month with annual commitment $199 /month billed annually	Flat · per month billed annually	Standalone · Fixed

Tailwind

See full pricing history

USD · US · source: www.tailwindapp.com

Plan	Pricing	Charged by	Offer type
Pin Scheduling & Creation — monthly	USD 29.99 monthly · USD 17.99 / month with annual commitment $17.99 /mo	Flat · per Pinterest account	Standalone · Fixed
Pinterest SEO — monthly	USD 14.99 monthly · USD 11.99 / month with annual commitment $11.99 /mo	Flat · per Pinterest account	Standalone · Fixed
Pinterest Engagement — monthly	USD 14.99 monthly · USD 11.99 / month with annual commitment $11.99 /mo	Flat · per Pinterest account	Standalone · Fixed
Bundle — monthly Highlighted	USD 29.98 monthly $29.98 /mo	Flat · per Pinterest account	Bundle · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Lately

Starter — annual

Highlights Repurpose longform text, audio & video into engaging social posts: Included
Highlights Voice model: 1

Included
Highlights Social channels: 5

Included
Highlights User seat: 1

Included

Growth — annual

Highlights Everything in Starter: Included
Highlights Full calendar plus AI scheduling: Included
Highlights Performance analytics: Included
Highlights Voice model editing: Included
Highlights RSS feed integration: Included
Highlights Voice model: 1

Included
Highlights Social channels: 5

Included
Highlights User seats: 3

Included

Tailwind

Pin Scheduling & Creation — monthly

Highlights Schedule and publish pins to Pinterest: Included
Highlights Creates and writes Pins for you: Included
Highlights Automate weekly Pin creation: Included
Highlights Smart scheduling and Pin spacing: Included
Highlights SEO-optimized Pin filenames: Included
Highlights Sync your website: Included
Highlights 300 Tailwind credits/mo included: 300 credits

Included

Pinterest SEO — monthly

Highlights Keyword research and tracking for Pinterest: Included
Highlights Find the best keywords and related terms: Included
Highlights Save and track keywords you want to win: Included
Highlights Get keywords by URL/page on your site: Included
Highlights Unlimited keyword tags: Included
Highlights See keywords Pinterest matched to your Pins: Included
Highlights 50 Tailwind credits/mo included: 50 credits

Included

Pinterest Engagement — monthly

Highlights Boost your Pinterest engagement: Included
Highlights Earn Turbo Pins 2x faster: Included
Highlights Earn Unlimited Turbo Pins: Included
Highlights Boost Pins up to 90 days: Included
Highlights 50 Tailwind credits/mo included: 50 credits

Included

Bundle — monthly

Highlights Pin Scheduling & Creation: Included
Highlights Pinterest SEO: Included
Highlights Pinterest Engagement: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Lately

August 27, 2026 Source
- Starter — annual: USD 14 monthly · USD 14 / month with annual commitment
- Growth — annual: USD 199 monthly · USD 199 / month with annual commitment

Tailwind

August 27, 2026 Source
- Pin Scheduling & Creation — monthly: USD 29.99 monthly · USD 17.99 / month with annual commitment
- Pinterest SEO — monthly: USD 14.99 monthly · USD 11.99 / month with annual commitment
- Pinterest Engagement — monthly: USD 14.99 monthly · USD 11.99 / month with annual commitment
- Bundle — monthly: USD 29.98 monthly