Lately vs Supergrow

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Lately

See full pricing history

USD · US · source: www.lately.ai

Plan	Pricing	Charged by	Offer type
Starter — annual	USD 14 monthly · USD 14 / month with annual commitment $14 /month billed annually	Flat · per month billed annually	Standalone · Fixed
Growth — annual Highlighted	USD 199 monthly · USD 199 / month with annual commitment $199 /month billed annually	Flat · per month billed annually	Standalone · Fixed

Supergrow

See full pricing history

USD · US · source: www.supergrow.ai

Plan	Pricing	Charged by	Offer type
Starter — Individuals	USD 19 monthly · USD 16 / month with annual commitment $16/mo for Starter (20% off on all plans when you pay annually)	Flat · $ 19 /mo Billed monthly	Standalone · Fixed
Pro — Individuals Highlighted	USD 39 monthly · USD 31 / month with annual commitment $31/mo for Pro (20% off on all plans when you pay annually)	Flat · $ 39 /mo Billed monthly	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Lately

Starter — annual

Highlights Repurpose longform text, audio & video into engaging social posts: Included
Highlights Voice model: 1

Included
Highlights Social channels: 5

Included
Highlights User seat: 1

Included

Growth — annual

Highlights Everything in Starter: Included
Highlights Full calendar plus AI scheduling: Included
Highlights Performance analytics: Included
Highlights Voice model editing: Included
Highlights RSS feed integration: Included
Highlights Voice model: 1

Included
Highlights Social channels: 5

Included
Highlights User seats: 3

Included

Supergrow

Starter — Individuals

Highlights Content DNA: Included
Highlights Postcast AI interviews: 2 sessions

Included
Highlights Post repurposing: Included
Highlights Scheduling + calendar view: Included
Highlights Kanban: Included
Highlights Auto first-comment: Included

Pro — Individuals

Highlights Content DNA: Included
Highlights Postcast AI interviews: unlimited

Included
Highlights Post repurposing: Included
Highlights Scheduling + calendar view: Included
Highlights Kanban: Included
Highlights Auto first-comment: Included
Highlights Carousel maker: Included
Highlights Infographic generator: Included
Highlights Engage: Included
Highlights Supergrow MCP: Included
Highlights Profile analytics: Included
Highlights Weekly report: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Lately

August 27, 2026 Source
- Starter — annual: USD 14 monthly · USD 14 / month with annual commitment
- Growth — annual: USD 199 monthly · USD 199 / month with annual commitment

Supergrow

August 27, 2026 Source
- Starter — Individuals: USD 19 monthly · USD 16 / month with annual commitment
- Pro — Individuals: USD 39 monthly · USD 31 / month with annual commitment