Hootsuite
Standard — per user/month, billed annually
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General
Social accounts
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10
Included -
General
User seats
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1+
Included -
Perch Content planning and publishing
Schedule unlimited social posts
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Included
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Perch Content planning and publishing
Generate posts and images with AI
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Included
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Nest Messaging and customer care
Respond to messages from one inbox
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Included
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Lumen Social listening and insights
Monitor your brand and competitors
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Included
Professional — per user/month, billed annually
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General
Social accounts
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Unlimited
Included -
General
User seats
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1+
Included -
Nest Messaging and customer care
Automate inbox replies and workflows
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Included
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Lumen Social listening and insights
Forecast social trends up to 90 days ahead
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Included
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Analytics and reporting
Build custom performance reports
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Included
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Advanced
Advanced Streamline approvals and co-work across teams
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Excluded
Advanced — per user/month, billed annually
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General
Social accounts
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Unlimited
Included -
General
User seats
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1+
Included -
Advanced
Review and approve content with your team
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Included
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Advanced
Assign and auto-route messages to the right team members
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Included
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Advanced
Coordinate content and customer care
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Included
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Advanced
Measure team performance and efficiency
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Included