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Hootsuite pricing

Hootsuite is a social media marketing and management platform that enables businesses to manage multiple social media accounts from a single dashboard. It offers tools for content creation, scheduling, publishing, social listening, customer engagement, analytics, competitor tracking, and employee advocacy. The platform includes AI-powered features to optimize posting times, generate content, and analyze social trends. Hootsuite supports team collaboration with message assignments and approval workflows, and integrates with over 100 tools to streamline social media workflows.

Region
US
Source currency
USD
Audiences
Enterprise, Mid-market, and Small business

Plans and public prices

Canonical pricing source
Plan Pricing Charged by Offer type
Standard
USD 99 / month with annual commitment

$99 per user/month, billed annually

 Seat · per user/month Standalone · Fixed
Professional Highlighted
USD 199 / month with annual commitment

$199 per user/month, billed annually

 Seat · per user/month Standalone · Fixed
Advanced
USD 399 / month with annual commitment

$399 per user/month, billed annually

 Seat · per user/month Standalone · Fixed
Enterprise
Contact sales

Custom

 Other Standalone · Contact sales

What each plan includes

Feature names follow Hootsuite’s own pricing page. Check the wording before treating features from different vendors as like-for-like.

Standard

Highlights

Schedule unlimited social posts
Included
Generate posts and images with AI
Included
Respond to messages from one inbox
Included
Monitor your brand and competitors
Included

General

Social accounts

10 — Connect accounts to publish, schedule, and manage all your content in one place.

Included
User seats

1+ — The number of users that can collaborate within your Hootsuite account.

Included

Professional

Highlights

Manage unlimited social accounts
Included
Automate inbox replies and workflows
Included
Forecast social trends up to 90 days ahead
Included
Build custom performance reports
Included

General

Social accounts

Unlimited — Connect accounts to publish, schedule, and manage all your content in one place.

Included
User seats

1+ — The number of users that can collaborate within your Hootsuite account.

Included

Advanced

Highlights

Review and approve content with your team
Included
Assign and auto-route messages to the right team members
Included
Coordinate content and customer care
Included
Measure team performance and efficiency
Included

General

Social accounts

Unlimited — Connect accounts to publish, schedule, and manage all your content in one place.

Included
User seats

1+ — The number of users that can collaborate within your Hootsuite account.

Included

Enterprise

Highlights

Prove the impact of social with advanced analytics
Included
Uncover trends across social, digital, and AI with advanced listening
Included
Secure access with single sign-on (SSO)
Included
Stay compliant with custom compliance solutions
Included

General

Social accounts

Unlimited — Connect accounts to publish, schedule, and manage all your content in one place.

Included
User seats

Custom — The number of users that can collaborate within your Hootsuite account.

Included

How pricing changed

Each date shows when a public price was observed, not when it took effect. Archived captures may reflect the region or currency served at the time, so a currency change is not necessarily a price increase.

Observed Plans and prices Source wording Source
  • Standard: USD 99 / month with annual commitment
  • Professional: USD 199 / month with annual commitment
  • Advanced: USD 399 / month with annual commitment
  • Enterprise: Contact sales
  • $99 per user/month, billed annually
  • $199 per user/month, billed annually
  • $399 per user/month, billed annually
  • Custom
Official pricing page
  • Standard — per user/month, billed annually: USD 99 monthly · USD 99 / month with annual commitment
  • Professional — per user/month, billed annually: USD 199 monthly · USD 199 / month with annual commitment
  • Advanced — per user/month, billed annually: USD 399 monthly · USD 399 / month with annual commitment
  • $99 for a Standard plan
  • $199 for a Professional plan
  • $399 for an Advanced plan
Official pricing page

Compare with alternatives