Fathom Analytics vs GrowthBook

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Fathom Analytics

See full pricing history

USD · US · source: usefathom.com

Plan	Pricing	Charged by	Offer type
Up to 500,000 pageviews — default	USD 45 monthly · USD 37.5 / month with annual commitment $45 /month Pay yearly instead (2 months free)	Flat · per month	Standalone · Fixed

GrowthBook

See full pricing history

USD · US · source: www.growthbook.io

Plan	Pricing	Charged by	Offer type
Starter — Free	Free Free No credit card required	Flat	Standalone · Free
Pro — Standard Highlighted	USD 40 monthly · USD 40 / month with annual commitment $40 / seat / month	Seat · $40 / seat / month	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Fathom Analytics

Up to 500,000 pageviews — default

Highlights Pageviews included: Up to 500,000

Included
Highlights Sites included: 50 sites included

Included
Highlights Data retention: Forever data retention

Included
Highlights Saved dashboard views: Save your filters and switch between them in one click

Included
Highlights Shared dashboards: Give clients or team members read-only access to a dashboard

Included
Highlights Ecommerce and event tracking: Included
Highlights UTM campaign tracking: Included
Highlights Automatic bot filtering: Included
Highlights Analytics API: Included
Highlights No cookie banners required: Included
Highlights 100% data ownership: Included
Highlights Unlimited email reports and exports: Included
Highlights Email support from real humans: Included

GrowthBook

Starter — Free

Highlights Users: Up to 3 users

Included
Highlights Projects: 1 project

Included
Highlights Feature Flags: Unlimited feature flags

Included
Highlights Experiments: Unlimited experiments

Included
Highlights Traffic: Unlimited traffic

Included
Highlights Support: Community support

Included

Pro — Standard

Highlights Users: Up to 50 users

Included
Highlights Projects: 3 projects

Included
Highlights Feature Flags: Unlimited feature flags

Included
Highlights Experiments: Unlimited experiments

Included
Highlights Traffic: Unlimited traffic

Included
Highlights Advanced Experimentation Features: Visual editor, Multi-arm bandits, Safe rollouts, Customizable dashboards, Advanced permissioning, Power calculator

Included
Highlights Support: Premium support

Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Fathom Analytics

August 27, 2026 Source
- Up to 500,000 pageviews — default: USD 45 monthly · USD 37.5 / month with annual commitment

GrowthBook

August 27, 2026 Source
- Starter — Free: Free
- Pro — Standard: USD 40 monthly · USD 40 / month with annual commitment