Factors.ai vs Unify

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Factors.ai

See full pricing history

USD · US · source: www.factors.ai

Plan	Pricing	Charged by	Offer type
Lite	USD 199 monthly $199/month after trial	Flat · per month after trial	Standalone · Fixed
Basic	USD 500 / month with annual commitment $6,000/year	Flat · per month billed annually	Standalone · Fixed
Growth Highlighted	USD 1666.67 / month with annual commitment $20,000/year	Flat · per month billed annually	Standalone · Fixed
Enterprise	USD 2500 / month with annual commitment $30,000 onwards per year	Flat · starting per month billed annually	Standalone · Starting at

Unify

See full pricing history

USD · US · source: www.unifygtm.com

Plan	Pricing	Charged by	Offer type
Free	Free $0 Free forever	Flat	Standalone · Free
Base	USD 20 monthly $20 / seat / mo Billed monthly	Seat · seat	Standalone · Fixed
Pro Highlighted	USD 60 monthly $60 / seat / mo Billed monthly	Seat · seat	Standalone · Fixed
Business	Contact sales Custom pricing, billed annually.	Other · workspace	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Factors.ai

Lite

Plan card Company visitor identification: Included
Plan card Website-traffic analysis: Included
Plan card Slack and Teams alerts: Included
Plan card Account intelligence: Included

Basic

Plan card Anonymous-visitor identification: Included
Plan card Intent-based workflows: Included
Plan card Up to 50 reports: Included
Plan card CRM data sync: Included

Growth

Plan card Buyer-journey visibility: Included
Plan card Account scoring: Included
Plan card Agentic alerts and workflows: Included
Plan card Advanced ABM analytics: Included

Enterprise

Plan card Predictive account scoring: Included
Plan card Dynamic advertising audiences: Included
Plan card Enhanced conversion feedback: Included
Plan card Enterprise account intelligence: Included

Unify

Free

Pricing & credits Credits included: Limited

Limited
Pricing & credits Credit top-ups: Excluded
Pricing & credits Credit allocation: Per seat

Included
Highlights AI outbound: Included
Company & contact data 1.1B+ people & 65M+ companies: Included
Company & contact data 40+ data sources: Included
Sequencing & deliverability Multi-channel sequencing: Included
Company & contact data Standard models (GPT 5.4): GPT 5.4

Included
Company & contact data Seat invites: 3

Limited
Company & contact data Mailboxes: 1 / seat

Included
Company & contact data LLM model access: GPT 5.4

Included
Sequencing & deliverability AI email copywriting: Excluded
Company & contact data Phone & email enrichment: Excluded
Signals Job change & hiring signals: Excluded
Signals Email activity: Excluded
Signals CRM signals: Excluded
Signals Website intent (1st party): Excluded
Signals Product usage signals: Excluded
Sequencing & deliverability Dialer (beta): Excluded
Sequencing & deliverability Managed Gmail & Outlook mailboxes: Excluded
Integrations + platform Salesforce: Excluded
Integrations + platform HubSpot: Excluded
Integrations + platform Slack notifications: Excluded
Integrations + platform SSO: Excluded

Base

Pricing & credits Credits included: 800/seat monthly

Included
Pricing & credits Credit top-ups: Included
Pricing & credits Credit allocation: Per seat

Included
Sequencing & deliverability AI email copywriting: Included
Pricing & credits Ability to add credits: Included
Signals Job change & hiring signals: Included
Company & contact data Phone & email enrichment: Included
Company & contact data Seat invites: Unlimited

Included
Company & contact data Mailboxes: 1 / seat

Included
Company & contact data LLM model access: GPT 5.4

Included
Signals Email activity: Excluded
Signals CRM signals: Excluded
Signals Website intent (1st party): Excluded
Signals Product usage signals: Excluded
Sequencing & deliverability Dialer (beta): Excluded
Sequencing & deliverability Managed Gmail & Outlook mailboxes: Excluded
Integrations + platform Salesforce: Excluded
Integrations + platform HubSpot: Excluded
Integrations + platform Slack notifications: Excluded
Integrations + platform SSO: Excluded

Pro

Pricing & credits Credits included: 2,400/seat monthly

Included
Pricing & credits Credit top-ups: Included
Pricing & credits Credit allocation: Per seat

Included
Integrations + platform HubSpot & Salesforce sync (read-only): Read-only

Included
Integrations + platform Slack notifications: Included
Company & contact data Seat invites: Unlimited

Included
Company & contact data Mailboxes: 1 / seat

Included
Company & contact data LLM model access: GPT 5.4

Included
Signals Email activity: Included
Signals CRM signals: Included
Signals Website intent (1st party): Excluded
Signals Product usage signals: Excluded
Sequencing & deliverability Dialer (beta): Excluded
Sequencing & deliverability Managed Gmail & Outlook mailboxes: Excluded
Reporting & analytics Sequence analytics: Included
Reporting & analytics Rep activity: Included
Reporting & analytics Signal analytics: Excluded
Reporting & analytics Pipeline attribution: Excluded
Integrations + platform Salesforce: Read-only

Included
Integrations + platform HubSpot: Read-only

Included
Integrations + platform Team management: Included
Integrations + platform Automated plays: Excluded
Integrations + platform Open API + webhooks: Excluded
Integrations + platform SSO: Excluded

Business

Pricing & credits Credits included: Custom pool annual

Included
Pricing & credits Credit top-ups: Included
Pricing & credits Credit allocation: Per workspace

Included
Company & contact data Advanced models (GPT 5.6): GPT 5.4, 5.6

Included
Signals Website intent & product signals: Included
Integrations + platform Signal-triggered automations: Included
Sequencing & deliverability Managed Gmail & Outlook mailboxes: Unlimited - Managed

Included
Sequencing & deliverability Dialer (beta): Included
Integrations + platform HubSpot & Salesforce sync (read-write): Read / Write

Included
Integrations + platform All integrations: Included
Company & contact data Seat invites: Unlimited

Included
Company & contact data Mailboxes: Unlimited - Managed

Included
Company & contact data LLM model access: GPT 5.4, 5.6

Included
Signals Website intent (1st party): Included
Signals Product usage signals: Included
Sequencing & deliverability Mailbox warmup + rotation: Included
Sequencing & deliverability Bounce prevention: Included
Sequencing & deliverability Deliverability analytics: Included
Reporting & analytics Signal analytics: Included
Reporting & analytics Pipeline attribution: Included
Integrations + platform Salesforce: Read / Write

Included
Integrations + platform HubSpot: Read / Write

Included
Integrations + platform Automated plays: Included
Integrations + platform Open API + webhooks: Included
Integrations + platform SSO: Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Factors.ai

August 27, 2026
Official pricing page
- Lite: USD 199 monthly
- Basic: USD 500 / month with annual commitment
- Growth: USD 1666.67 / month with annual commitment
- Enterprise: USD 2500 / month with annual commitment

Unify

September 21, 2026
Official pricing page
- Free: Free
- Base: USD 20 monthly
- Pro: USD 60 monthly
- Business: Contact sales
August 27, 2026
Official pricing page
- Free — Free: Free
- Base — Base: USD 20 monthly · USD 20 / month with annual commitment
- Pro — Pro: USD 60 monthly · USD 60 / month with annual commitment
- Business — Business: Contact sales