Emma vs Loops

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Emma

See full pricing history

USD · US · source: myemma.com

Plan	Pricing	Charged by	Offer type
Emma Lite	USD 105 monthly $105/month	Flat · per month	Standalone · Fixed
Emma for Teams Highlighted	USD 205 monthly $205/month	Flat · per month	Standalone · Fixed
Emma Corporate	Contact sales Contact us	Flat · large distributed organizations	Standalone · Contact sales

Loops

See full pricing history

USD · US · source: loops.so

Plan	Pricing	Charged by	Offer type
Early Stage	Free Free Per month	Flat · Per month	Standalone · Free
Contact-Based	Contact sales Paid plans are based on the number of subscribed contacts.	Unit · subscribed contacts	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Emma

Emma Lite

Plan card Drag-and-drop email editor: Included
Plan card Audience segmentation: Included
Plan card AI assistant: Included
Plan card Email and phone support: Included

Emma for Teams

Plan card Tiered account structure: Included
Plan card Brand Manager: Included
Plan card Trend reporting: Included
Plan card Shared branded assets: Included

Emma Corporate

Plan card Ten or more sub-accounts: Included
Plan card Unlimited users: Included
Plan card Internal sending subaccounts: Included
Plan card Shared audiences across subaccounts: Included

Loops

Early Stage

Highlights Sends: Up to 4,000 sends in any rolling 30 days

Limited
Highlights Sending rate: Up to 10 emails per second

Limited
Highlights Features: All features included

Included
Highlights Branding: Includes a small "Powered by Loops" footer

Included
Highlights Contacts: Unlimited contacts

Included

Contact-Based

Highlights Sends: Unlimited sends

Included
Highlights Sending rate: Up to 1,000 emails per second

Limited
Highlights Branding: No Loops branding

Included
Highlights Team seats: No charge for team seats

Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Emma

August 27, 2026
Official pricing page
- Emma Lite: USD 105 monthly
- Emma for Teams: USD 205 monthly
- Emma Corporate: Contact sales

Loops

September 21, 2026
Official pricing page
- Early Stage: Free
- Contact-Based: Contact sales
August 27, 2026
Official pricing page
- Free Plan — Free Plan: Free