Customer.io vs Emma

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Customer.io

See full pricing history

USD · US · source: customer.io

Plan	Pricing	Charged by	Offer type
Essentials	USD 100 monthly Starts at $100/month billed monthly	Flat · per month	Standalone · Starting at
Premium Highlighted	USD 1000 / month with annual commitment Starts at $1,000/month billed yearly	Flat · per month	Standalone · Starting at

Emma

See full pricing history

USD · US · source: myemma.com

Plan	Pricing	Charged by	Offer type
Emma Lite	USD 105 monthly $105/month	Flat · per month	Standalone · Fixed
Emma for Teams Highlighted	USD 205 monthly $205/month	Flat · per month	Standalone · Fixed
Emma Corporate	Contact sales Contact us	Flat · large distributed organizations	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Customer.io

Essentials

Plan card Profiles: 5,000

Included
Plan card Emails: 1 million/month

Included
Plan card Visual workflow builder: Included

Premium

Plan card Unlimited workspaces: Included
Plan card Advanced governance: Included
Plan card Dedicated implementation support: Included

Emma

Emma Lite

Plan card Drag-and-drop email editor: Included
Plan card Audience segmentation: Included
Plan card AI assistant: Included
Plan card Email and phone support: Included

Emma for Teams

Plan card Tiered account structure: Included
Plan card Brand Manager: Included
Plan card Trend reporting: Included
Plan card Shared branded assets: Included

Emma Corporate

Plan card Ten or more sub-accounts: Included
Plan card Unlimited users: Included
Plan card Internal sending subaccounts: Included
Plan card Shared audiences across subaccounts: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Customer.io

August 27, 2026 Source
- Essentials: USD 100 monthly
- Premium: USD 1000 / month with annual commitment

Emma

August 27, 2026 Source
- Emma Lite: USD 105 monthly
- Emma for Teams: USD 205 monthly
- Emma Corporate: Contact sales