Brand24 vs Hootsuite

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Brand24

See full pricing history

USD · US · source: brand24.com

Plan	Pricing	Charged by	Offer type
Individual	USD 249 monthly · USD 199 / month with annual commitment $249/month or $199/month billed annually	Flat · per month	Standalone · Fixed
Team	USD 349 monthly · USD 299 / month with annual commitment $349/month or $299/month billed annually	Flat · per month	Standalone · Fixed
Pro Highlighted	USD 499 monthly · USD 399 / month with annual commitment $499/month or $399/month billed annually	Flat · per month	Standalone · Fixed
Business	USD 699 monthly · USD 599 / month with annual commitment $699/month or $599/month billed annually	Flat · per month	Standalone · Fixed
Enterprise	USD 1499 / month with annual commitment From $1,499/month billed annually	Flat · per month	Standalone · Starting at

Hootsuite

See full pricing history

USD · US · source: www.hootsuite.com

Plan	Pricing	Charged by	Offer type
Standard — per user/month, billed annually	USD 99 monthly · USD 99 / month with annual commitment $99 for a Standard plan	Seat · per user/month, billed annually	Standalone · Fixed
Professional — per user/month, billed annually Highlighted	USD 199 monthly · USD 199 / month with annual commitment $199 for a Professional plan	Seat · per user/month, billed annually	Standalone · Fixed
Advanced — per user/month, billed annually	USD 399 monthly · USD 399 / month with annual commitment $399 for an Advanced plan	Seat · per user/month, billed annually	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Brand24

Individual

Plan card 3 keywords: Included
Plan card 2,000 mentions per month: Included
Plan card 1 user: Included
Plan card AI sentiment analysis: Included

Team

Plan card 7 keywords: Included
Plan card 10,000 mentions per month: Included
Plan card Unlimited users: Included
Plan card Hourly updates: Included

Pro

Plan card 12 keywords: Included
Plan card 40,000 mentions per month: Included
Plan card Real-time updates: Included
Plan card Priority support: Included

Business

Plan card 25 keywords: Included
Plan card 100,000 mentions per month: Included
Plan card Advanced reports: Included
Plan card Real-time updates: Included

Enterprise

Plan card Custom keyword count: Included
Plan card Custom mention limit: Included
Plan card Unlimited users: Included
Plan card Priority support: Included

Hootsuite

Standard — per user/month, billed annually

General Social accounts: 10

Included
General User seats: 1+

Included
Perch Content planning and publishing Schedule unlimited social posts: Included
Perch Content planning and publishing Generate posts and images with AI: Included
Nest Messaging and customer care Respond to messages from one inbox: Included
Lumen Social listening and insights Monitor your brand and competitors: Included

Professional — per user/month, billed annually

General Social accounts: Unlimited

Included
General User seats: 1+

Included
Nest Messaging and customer care Automate inbox replies and workflows: Included
Lumen Social listening and insights Forecast social trends up to 90 days ahead: Included
Analytics and reporting Build custom performance reports: Included
Advanced Advanced Streamline approvals and co-work across teams: Excluded

Advanced — per user/month, billed annually

General Social accounts: Unlimited

Included
General User seats: 1+

Included
Advanced Review and approve content with your team: Included
Advanced Assign and auto-route messages to the right team members: Included
Advanced Coordinate content and customer care: Included
Advanced Measure team performance and efficiency: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Brand24

August 27, 2026 Source
- Individual: USD 249 monthly · USD 199 / month with annual commitment
- Team: USD 349 monthly · USD 299 / month with annual commitment
- Pro: USD 499 monthly · USD 399 / month with annual commitment
- Business: USD 699 monthly · USD 599 / month with annual commitment
- Enterprise: USD 1499 / month with annual commitment

Hootsuite

August 27, 2026 Source
- Standard — per user/month, billed annually: USD 99 monthly · USD 99 / month with annual commitment
- Professional — per user/month, billed annually: USD 199 monthly · USD 199 / month with annual commitment
- Advanced — per user/month, billed annually: USD 399 monthly · USD 399 / month with annual commitment