B12 vs Instapage

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

B12

See full pricing history

USD · US · source: www.b12.io

Plan	Pricing	Charged by	Offer type
Free	Free $0/month	Flat · per month	Standalone · Free
Website Highlighted	USD 49 monthly $49/month; temporary $1/month for first 3 months omitted	Flat · per month	Standalone · Fixed
Website + Client Engagement	USD 78 monthly $78/month; temporary $1/month for first 3 months omitted	Flat · per month	Standalone · Fixed

Instapage

See full pricing history

USD · US · source: instapage.com

Plan	Pricing	Charged by	Offer type
Create — standard	USD 99 monthly · USD 79 / month with annual commitment $ 99 79 per month	Flat · per month	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

B12

Free

Plan card B12 subdomain: Included
Plan card AI credits: 5 daily, maximum 30/month

Included
Plan card Visual editor with AI chat: Included

Website

Plan card AI credits: 200/month

Included
Plan card Launched projects: Up to 20

Included
Plan card Traffic analytics: Included

Website + Client Engagement

Plan card AI credits: 300/month

Included
Plan card Launched projects: Up to 30

Included
Plan card Client intake and email marketing: Included

Instapage

Create — standard

Highlights Unique monthly visitors: 15,000

Included
Highlights Published pages: Unlimited

Included
Highlights Collections: 15 pages per Collection

Included
Highlights Team members: 10

Included
Highlights Subdomains: 2

Included
Highlights Workspaces: 1

Included
Highlights Contacts: Unlimited

Included
Highlights Lists: 150

Included
Highlights Daily email sends: 1,500

Included
Highlights Monthly email sends: 15,000

Included
Highlights API calls per day: 5,000

Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

B12

August 27, 2026 Source
- Free: Free
- Website: USD 49 monthly
- Website + Client Engagement: USD 78 monthly

Instapage

August 27, 2026 Source
- Create — standard: USD 99 monthly · USD 79 / month with annual commitment