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Instantly pricing

Instantly is a sales engagement platform that automates cold email outreach and lead generation using AI-powered sales agents. It provides tools for finding leads, verifying databases, managing outreach campaigns, warming up email accounts, and optimizing deliverability to increase inbox placement and response rates. The platform targets agencies, freelancers, founders, and enterprise sales teams to scale outbound sales efforts and improve revenue outcomes.

Region
US
Source currency
USD
Audiences
Small business, Mid-market, and Enterprise

Plans and public prices

Plan Pricing Charged by Offer type
Starter
USD 94 monthly · USD 85 / month with annual commitment

$85 /monthly $94/month Save 10%

Flat · /monthly Bundle · Fixed
Scale Highlighted
USD 194 monthly · USD 175 / month with annual commitment

$175 /monthly $194/month Save 10%

Flat · /monthly Bundle · Fixed
Agency
USD 555 monthly · USD 500 / month with annual commitment

$500 /monthly $555/month Save 10%

Flat · /monthly Bundle · Fixed

What each plan includes

Feature names follow Instantly’s own pricing page. Check the wording before treating features from different vendors as like-for-like.

Starter

Outreach

Emails monthly

5000

Included
Uploaded contacts

1000

Included

Credits

Instantly credits monthly

1500

Included

Highlights

AI Sales Agent
Included

Support

Chat Support
Included

Scale

Outreach

Emails monthly

100000

Included
Uploaded contacts

25000

Included

Credits

Instantly credits monthly

5000

Included

Highlights

AI Reply Agent
Included
Unibox replies
Included
Advanced deliverability features
Included

Support

Premium Live Support
Included

Agency

Outreach

Emails monthly

500000

Included
Uploaded contacts

100000

Included

Credits

Instantly credits monthly

10000

Included

Highlights

SISR System
Included

How pricing changed

We check this pricing page weekly and record the changes we observe. An older date can simply mean the public page has not changed.

Observed Plans and prices Source wording Source
  • Starter: USD 94 monthly · USD 85 / month with annual commitment
  • Scale: USD 194 monthly · USD 175 / month with annual commitment
  • Agency: USD 555 monthly · USD 500 / month with annual commitment
  • $85 /monthly $94/month Save 10%
  • $175 /monthly $194/month Save 10%
  • $500 /monthly $555/month Save 10%
Pricing page
  • Growth — default: USD 47 monthly · USD 37.6 / month with annual commitment
  • Hypergrowth — default: USD 97 monthly · USD 77.6 / month with annual commitment
  • $47 /monthly
  • $97 /monthly
Pricing page