SEOptimer vs Serpstat

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

SEOptimer

See full pricing history

USD · US · source: www.seoptimer.com

Plan	Pricing	Charged by	Offer type
DIY SEO	USD 29 monthly · USD 21.75 / month with annual commitment $29/month or $21.75/month billed $261 annually	Usage · per stated usage allowance	Standalone · Fixed
White Label Highlighted	USD 39 monthly · USD 29.25 / month with annual commitment $39/month or $29.25/month billed $351 annually	Usage · per stated usage allowance	Standalone · Fixed
White Label & Embedding	USD 59 monthly · USD 44.25 / month with annual commitment $59/month or $44.25/month billed $531 annually	Usage · per stated usage allowance	Standalone · Fixed

Serpstat

See full pricing history

USD · US · source: serpstat.com

Plan	Pricing	Charged by	Offer type
Individual	USD 50 / month with annual commitment $50/month with annual discount	Flat · published subscription	Standalone · Fixed
Team Highlighted	USD 100 / month with annual commitment $100/month with annual discount	Flat · published subscription	Standalone · Fixed
Team x2	USD 169 / month with annual commitment $169/month with annual discount	Flat · published subscription	Standalone · Fixed
Agency	USD 410 / month with annual commitment $410/month with annual discount	Flat · published subscription	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

SEOptimer

DIY SEO

Plan card 4 SEO crawls for 1 site: Included
Plan card 20 tracked keywords: Included
Plan card 25 keyword searches: Included
Plan card 25 backlink searches: Included

White Label

Plan card 10 SEO crawls: Included
Plan card 100 tracked keywords: Included
Plan card White-label PDF reports: Included
Plan card 3 users: Included

White Label & Embedding

Plan card 50 SEO crawls: Included
Plan card 250 tracked keywords: Included
Plan card Embeddable audit forms: Included
Plan card 6 users: Included

Serpstat

Individual

Official plan card Projects: 5

Limited
Official plan card Position checks: 10,000

Limited
Official plan card Audit pages: 30,000

Limited

Team

Official plan card Projects: Unlimited

Limited
Official plan card Position checks: 50,000

Limited
Official plan card Audit pages: 150,000

Limited

Team x2

Official plan card Projects: Unlimited

Limited
Official plan card Position checks: 99,999

Limited
Official plan card Audit pages: 300,000

Limited

Agency

Official plan card Projects: Unlimited

Limited
Official plan card Position checks: 500,000

Limited
Official plan card Audit pages: 1,500,000

Limited

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

SEOptimer

August 27, 2026 Source
- DIY SEO: USD 29 monthly · USD 21.75 / month with annual commitment
- White Label: USD 39 monthly · USD 29.25 / month with annual commitment
- White Label & Embedding: USD 59 monthly · USD 44.25 / month with annual commitment

Serpstat

August 27, 2026 Source
- Individual: USD 50 / month with annual commitment
- Team: USD 100 / month with annual commitment
- Team x2: USD 169 / month with annual commitment
- Agency: USD 410 / month with annual commitment