Roofr CRM vs Top Producer

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Roofr CRM

See full pricing history

USD · US · source: roofr.com

Plan	Pricing	Charged by	Offer type
Starter	Free $0/month	Usage · free plan	Standalone · Free
Measure+	USD 109 monthly $109-$169/month	Flat · starting per month	Standalone · Starting at
Essentials Highlighted	USD 249 monthly $249/month	Flat · per month	Standalone · Fixed
Scale	USD 349 monthly $349/month	Flat · per month	Standalone · Fixed

Top Producer

See full pricing history

USD · US · source: www.topproducer.com

Plan	Pricing	Charged by	Offer type
Pro	USD 179 monthly $179 per user/month	Seat · per user per month	Standalone · Fixed
Pro + Leads Highlighted	USD 479 monthly Starting from $479/month	Flat · starting per month	Standalone · Starting at
Pro + Farming	USD 599 monthly Starting from $599/month	Flat · starting per month	Standalone · Starting at
Pro Teams 5	USD 399 monthly $399/month for up to 5 users	Flat · per month for up to five users	Standalone · Fixed
Pro Teams 10	USD 699 monthly $699/month for up to 10 users	Flat · per month for up to ten users	Standalone · Fixed
Pro Teams 25	USD 1199 monthly $1,199/month for up to 25 users	Flat · per month for up to 25 users	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Roofr CRM

Starter

Plan card Basic job board: Included
Plan card Email and templates: Included
Plan card Calendar and job events: Included
Plan card Unlimited users: Included

Measure+

Plan card Discounted measurements: Included
Plan card Material calculations: Included
Plan card Company branding: Included
Plan card Unlimited users: Included

Essentials

Plan card Flexible job board: Included
Plan card Unlimited e-signatures: Included
Plan card Unlimited users: Included
Plan card Sales-process workflows: Included

Scale

Plan card Seven customizable job boards: Included
Plan card Workflow automation: Included
Plan card Performance reporting: Included
Plan card Role-based permissions: Included

Top Producer

Pro

Plan card CRM with MLS integration: Included
Plan card Automated lead response: Included
Plan card Transaction management: Included
Plan card Market reports: Included

Pro + Leads

Plan card Everything in Pro: Included
Plan card Exclusive social-media leads: Included
Plan card Automated lead response: Included
Plan card Target-market lead delivery: Included

Pro + Farming

Plan card Everything in Pro: Included
Plan card Smart Targeting: Included
Plan card Farm-area prospecting: Included
Plan card Multi-channel marketing: Included

Pro Teams 5

Plan card Five users: Included
Plan card Shared contacts: Included
Plan card Team CRM functions: Included
Plan card Lead and farming add-ons: Included

Pro Teams 10

Plan card Ten users: Included
Plan card Shared contacts: Included
Plan card Team CRM functions: Included
Plan card Lead and farming add-ons: Included

Pro Teams 25

Plan card 25 users: Included
Plan card Shared contacts: Included
Plan card Team CRM functions: Included
Plan card Lead and farming add-ons: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Roofr CRM

August 27, 2026 Source
- Starter: Free
- Measure+: USD 109 monthly
- Essentials: USD 249 monthly
- Scale: USD 349 monthly

Top Producer

August 27, 2026 Source
- Pro: USD 179 monthly
- Pro + Leads: USD 479 monthly
- Pro + Farming: USD 599 monthly
- Pro Teams 5: USD 399 monthly
- Pro Teams 10: USD 699 monthly
- Pro Teams 25: USD 1199 monthly