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Persana AI vs Unify

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

USD · US · source: persana.ai

Plan Pricing Charged by Offer type
Free — Free
Free

$0 /mo No billing

Flat · No billing Standalone · Free
Starter — Best for individuals
USD 68 monthly · USD 68 / month with annual commitment

$68 /mo Billed annually

Flat · Billed annually Standalone · Fixed
Growth — Most Popular Highlighted
USD 151 monthly · USD 151 / month with annual commitment

$151 /mo Billed annually

Flat · Billed annually Standalone · Fixed
Pro — For growth teams
USD 400 monthly · USD 400 / month with annual commitment

$400 /mo Billed annually

Flat · Billed annually Standalone · Fixed
Unlimited — Most Cost-effective
USD 600 monthly · USD 600 / month with annual commitment

$600 /mo Billed annually

Flat · Billed annually Standalone · Fixed

USD · US · source: www.unifygtm.com

Plan Pricing Charged by Offer type
Free
Free

$0 Free forever

Flat Standalone · Free
Base
USD 20 monthly

$20 / seat / mo Billed monthly

Seat · seat Standalone · Fixed
Pro Highlighted
USD 60 monthly

$60 / seat / mo Billed monthly

Seat · seat Standalone · Fixed
Business
Contact sales

Custom pricing, billed annually.

Other · workspace Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Persana AI

Free — Free

Highlights

Credits

50 credits

Included

Highlights

Emails

50 emails

Included

Highlights

Phones

5 phones

Included

Highlights

Users

Unlimited users

Included

Highlights

Data providers

100+ data providers

Included

Highlights

People/Company searches

Up to 500 people/company search

Included

Highlights

People & Company Enrichments

Included

Included

Highlights

Email waterfall enrichment

Included

Included

Highlights

Phone number waterfall

Included

Included

Highlights

Persana Quantum AI Research Agent

Included

Included

Highlights

Web scrapers

Included

Included

Highlights

Popular playbooks and templates

Included

Included

Highlights

Export CSV

Included

Included

Starter — Best for individuals

Highlights

Credits

24,000 credits/yr

Included

Highlights

Emails

24,000 emails

Included

Highlights

Phones

2,400 phones

Included

Highlights

Users

Unlimited users

Included

Highlights

Data providers

100+ data providers

Included

Highlights

People/Company searches

Up to 7,000 people/company search

Included

Highlights

Credit rollover

Included

Included

Highlights

Email Waterfall Enrichment

Included

Included

Highlights

Phone Waterfall Enrichment

Included

Included

Highlights

Persana Quantum AI Research Agents

Included

Included

Highlights

Web Scrapers

Included

Included

Highlights

Export to CSV

Included

Included

Highlights

Popular playbooks & templates

Included

Included

Highlights

Prompt Library

Included

Included

Highlights

Credits Reports Analytics

Included

Included

Growth — Most Popular

Highlights

Credits

60,000 credits/yr

Included

Highlights

Emails

60,000 emails

Included

Highlights

Phones

6,000 phones

Included

Highlights

Users

Unlimited users

Included

Highlights

Data providers

100+ data providers

Included

Highlights

People/Company searches

Up to 20,000 people/company search

Included

Highlights

Email sequencing integrations

Included (Smartlead, Instantly, Salesloft, Outreach, etc)

Included

Highlights

Company Lookalike Finder

Included

Included

Highlights

Use your own API key

Included

Included

Highlights

Webhooks integration

Included (RB2B, Clearbit, Warmly)/HTTP API

Included

Pro — For growth teams

Highlights

Credits

216,000 credits/yr

Included

Highlights

Emails

216,000 emails

Included

Highlights

Phones

21,600 phones

Included

Highlights

Users

Unlimited users

Included

Highlights

Data providers

100+ data providers

Included

Highlights

People/Company searches

Up to 30,000 people/company search

Included

Highlights

ABM (Account-Based Marketing)

Included

Included

Highlights

Up to 10,000 exports

Included

Included

Highlights

CRM integration

Included (HubSpot, Salesforce)

Included

Highlights

Signals (Job changes, intent data, hiring triggers, news)

Included

Included

Highlights

Company Funding & Growth data

Included

Included

Highlights

AI Prompting Support

Included

Included

Highlights

Premium support

Included

Included

Unlimited — Most Cost-effective

Highlights

Credits

600,000 credits/yr

Included

Highlights

Users

Unlimited users

Included

Highlights

Everything in Pro plan

Included

Included

Highlights

Unlimited Searches

Fair use

Included

Highlights

Autopilot AI Agents

Included

Included

Highlights

Email sequencing and Sending

Included

Included

Highlights

Unlimited Persana enrichments

Included

Included

Highlights

Unlimited CSV Exports

Included

Included

Highlights

Unlimited rows & 40 action columns/table

Included

Included

Highlights

White-glove Slack support

Included

Included

Unify

Free

Pricing & credits

Credits included

Limited

Limited

Pricing & credits

Credit top-ups

Excluded

Pricing & credits

Credit allocation

Per seat

Included

Highlights

AI outbound

Included

Company & contact data

1.1B+ people & 65M+ companies

Included

Company & contact data

40+ data sources

Included

Sequencing & deliverability

Multi-channel sequencing

Included

Company & contact data

Standard models (GPT 5.4)

GPT 5.4

Included

Company & contact data

Seat invites

3

Limited

Company & contact data

Mailboxes

1 / seat

Included

Company & contact data

LLM model access

GPT 5.4

Included

Sequencing & deliverability

AI email copywriting

Excluded

Company & contact data

Phone & email enrichment

Excluded

Signals

Job change & hiring signals

Excluded

Signals

Email activity

Excluded

Signals

CRM signals

Excluded

Signals

Website intent (1st party)

Excluded

Signals

Product usage signals

Excluded

Sequencing & deliverability

Dialer (beta)

Excluded

Sequencing & deliverability

Managed Gmail & Outlook mailboxes

Excluded

Integrations + platform

Salesforce

Excluded

Integrations + platform

HubSpot

Excluded

Integrations + platform

Slack notifications

Excluded

Integrations + platform

SSO

Excluded

Base

Pricing & credits

Credits included

800/seat monthly

Included

Pricing & credits

Credit top-ups

Included

Pricing & credits

Credit allocation

Per seat

Included

Sequencing & deliverability

AI email copywriting

Included

Pricing & credits

Ability to add credits

Included

Signals

Job change & hiring signals

Included

Company & contact data

Phone & email enrichment

Included

Company & contact data

Seat invites

Unlimited

Included

Company & contact data

Mailboxes

1 / seat

Included

Company & contact data

LLM model access

GPT 5.4

Included

Signals

Email activity

Excluded

Signals

CRM signals

Excluded

Signals

Website intent (1st party)

Excluded

Signals

Product usage signals

Excluded

Sequencing & deliverability

Dialer (beta)

Excluded

Sequencing & deliverability

Managed Gmail & Outlook mailboxes

Excluded

Integrations + platform

Salesforce

Excluded

Integrations + platform

HubSpot

Excluded

Integrations + platform

Slack notifications

Excluded

Integrations + platform

SSO

Excluded

Pro

Pricing & credits

Credits included

2,400/seat monthly

Included

Pricing & credits

Credit top-ups

Included

Pricing & credits

Credit allocation

Per seat

Included

Integrations + platform

HubSpot & Salesforce sync (read-only)

Read-only

Included

Integrations + platform

Slack notifications

Included

Company & contact data

Seat invites

Unlimited

Included

Company & contact data

Mailboxes

1 / seat

Included

Company & contact data

LLM model access

GPT 5.4

Included

Signals

Email activity

Included

Signals

CRM signals

Included

Signals

Website intent (1st party)

Excluded

Signals

Product usage signals

Excluded

Sequencing & deliverability

Dialer (beta)

Excluded

Sequencing & deliverability

Managed Gmail & Outlook mailboxes

Excluded

Reporting & analytics

Sequence analytics

Included

Reporting & analytics

Rep activity

Included

Reporting & analytics

Signal analytics

Excluded

Reporting & analytics

Pipeline attribution

Excluded

Integrations + platform

Salesforce

Read-only

Included

Integrations + platform

HubSpot

Read-only

Included

Integrations + platform

Team management

Included

Integrations + platform

Automated plays

Excluded

Integrations + platform

Open API + webhooks

Excluded

Integrations + platform

SSO

Excluded

Business

Pricing & credits

Credits included

Custom pool annual

Included

Pricing & credits

Credit top-ups

Included

Pricing & credits

Credit allocation

Per workspace

Included

Company & contact data

Advanced models (GPT 5.6)

GPT 5.4, 5.6

Included

Signals

Website intent & product signals

Included

Integrations + platform

Signal-triggered automations

Included

Sequencing & deliverability

Managed Gmail & Outlook mailboxes

Unlimited - Managed

Included

Sequencing & deliverability

Dialer (beta)

Included

Integrations + platform

HubSpot & Salesforce sync (read-write)

Read / Write

Included

Integrations + platform

All integrations

Included

Company & contact data

Seat invites

Unlimited

Included

Company & contact data

Mailboxes

Unlimited - Managed

Included

Company & contact data

LLM model access

GPT 5.4, 5.6

Included

Signals

Website intent (1st party)

Included

Signals

Product usage signals

Included

Sequencing & deliverability

Mailbox warmup + rotation

Included

Sequencing & deliverability

Bounce prevention

Included

Sequencing & deliverability

Deliverability analytics

Included

Reporting & analytics

Signal analytics

Included

Reporting & analytics

Pipeline attribution

Included

Integrations + platform

Salesforce

Read / Write

Included

Integrations + platform

HubSpot

Read / Write

Included

Integrations + platform

Automated plays

Included

Integrations + platform

Open API + webhooks

Included

Integrations + platform

SSO

Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Persana AI

    • Free — Free: Free
    • Starter — Best for individuals: USD 68 monthly · USD 68 / month with annual commitment
    • Growth — Most Popular: USD 151 monthly · USD 151 / month with annual commitment
    • Pro — For growth teams: USD 400 monthly · USD 400 / month with annual commitment
    • Unlimited — Most Cost-effective: USD 600 monthly · USD 600 / month with annual commitment

Unify

    • Free: Free
    • Base: USD 20 monthly
    • Pro: USD 60 monthly
    • Business: Contact sales
    • Free — Free: Free
    • Base — Base: USD 20 monthly · USD 20 / month with annual commitment
    • Pro — Pro: USD 60 monthly · USD 60 / month with annual commitment
    • Business — Business: Contact sales