Keap vs webCRM

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Keap

See full pricing history

USD · US · source: keap.com

Plan	Pricing	Charged by	Offer type
Keap Software Platform — Standard Highlighted	USD 299 monthly · USD 249 / month with annual commitment Starting at $299/mo (Billed at $2,988/year)	Flat · Billed monthly or annually	Standalone · Fixed

webCRM

See full pricing history

EUR · US · source: webcrm.com

Plan	Pricing	Charged by	Offer type
Starter	EUR 29 monthly €29/user/month; minimum 2 users	Seat · per user per month	Standalone · Fixed
SMB Highlighted	EUR 55 monthly €55/user/month; minimum 2 users	Seat · per user per month	Standalone · Fixed
Enterprise	EUR 69 monthly €69/user/month; minimum 5 users	Seat · per user per month	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Keap

Keap Software Platform — Standard

Users Users included: 2 user licenses included

Included
Users Additional users: $39/month per user

Limited
CRM Contacts: Included

Included
Marketing Marketing Automation: Included

Included
Sales Sales Automation: Included

Included
Text Marketing Text Marketing: Included with limits

Included
Marketing Mobile App: Included

Included
Support Support: Included

Included

webCRM

Starter

Official plan card Minimum users: 2

Limited
Official plan card Email management: Included
Official plan card Sales opportunities and reports: Included

SMB

Official plan card Minimum users: 2

Limited
Official plan card Lead and email marketing: Included
Official plan card Advanced pipeline management: Included

Enterprise

Official plan card Minimum users: 5

Limited
Official plan card Delivery and time management: Included
Official plan card Support module: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Keap

August 27, 2026 Source
- Keap Software Platform — Standard: USD 299 monthly · USD 249 / month with annual commitment

webCRM

August 27, 2026 Source
- Starter: EUR 29 monthly
- SMB: EUR 55 monthly
- Enterprise: EUR 69 monthly