Iconosquare vs InstantDM

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Iconosquare

See full pricing history

EUR · US · source: www.iconosquare.com

Plan	Pricing	Charged by	Offer type
Free	Free €0/month after the trial	Flat · per month	Standalone · Free
Launch	EUR 33 / month with annual commitment €33/month billed yearly	Flat · per month	Standalone · Fixed
Scale	EUR 69 / month with annual commitment €69/month billed yearly	Flat · per month	Standalone · Fixed
Excel	EUR 116 / month with annual commitment €116/month billed yearly	Flat · per month	Standalone · Fixed
Custom	Contact sales Custom pricing from 20 social profiles	Flat · per month	Standalone · Contact sales

InstantDM

See full pricing history

USD · US · source: instantdm.com

Plan	Pricing	Charged by	Offer type
Free	Free Free plan — 500 DM credits per month	Flat · free plan; monthly DM-credit allowance	Standalone · Free
Legend Pro Highlighted	USD 12 monthly · USD 9.99 / month with annual commitment Legend Pro — $12/month; $9.99/month billed yearly (2 months free)	Flat · per month; yearly toggle shows monthly equivalent and 2 months free	Standalone · Fixed
Trendsetter	USD 29.99 monthly · USD 24.99 / month with annual commitment Trendsetter — $29.99/month; $24.99/month billed yearly (2 months free)	Flat · per month; yearly toggle shows monthly equivalent and 2 months free	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Iconosquare

Free

Plan card 2 social profiles: Included
Plan card 1 user: Included
Plan card 10 posts per month per profile: Included
Plan card Basic analytics: Included

Launch

Plan card 5 social profiles: Included
Plan card 1 user: Included
Plan card 100 posts per month: Included
Plan card Standard analytics and reports: Included

Scale

Plan card 5 social profiles: Included
Plan card 3 users: Included
Plan card Unlimited posts: Included
Plan card Social inbox and listening: Included

Excel

Plan card 5 social profiles: Included
Plan card 6 users: Included
Plan card White-label reporting: Included
Plan card Unlimited data retention: Included

Custom

Plan card 20 or more social profiles: Included
Plan card Flexible users: Included
Plan card Dedicated customer success manager: Included
Plan card API access: Included

InstantDM

Free

Official homepage offer DM credits: 500 per month

Limited

Legend Pro

Feature comparison Automations: Unlimited; safety limit 750 per hour

Limited
Feature comparison Unlimited posts: Included
Feature comparison Unlimited stories: Included
Feature comparison DM automation: Included
Feature comparison Collect email in DM: Included
Plan card Collect phone number in DM: Included
Feature comparison Custom trigger words: Unlimited

Included
Feature comparison Replies for direct DMs: Included
Feature comparison Follow for link: Included
Feature comparison Button links: Included
Feature comparison AI comment reply: Included
Feature comparison DM for link: Included
Feature comparison Follow-up messages: Included
Feature comparison Custom flows: Unlimited

Included
Feature comparison Audience city analytics: Included
Feature comparison Trending mode: Included
Feature comparison Instagram safety limit: Included
Feature comparison Smart DM failure handling: Included
Feature comparison Smart welcome message: Included
Feature comparison Auto overload handler: Included
Feature comparison Smart slowdown mode: Included
Feature comparison Contacts access: Limited

Limited
Feature comparison Support: Email

Limited
Feature comparison API access: webhooks and send message/comment: Excluded
Official pricing offer Free trial: 7 days; no credit card; cancel anytime

Limited

Trendsetter

Feature comparison Automations: Truly unlimited

Included
Feature comparison Unlimited posts: Included
Feature comparison Unlimited stories: Included
Feature comparison DM automation: Included
Feature comparison Collect email in DM: Included
Plan inheritance Collect phone number in DM: Included
Feature comparison Custom trigger words: Unlimited

Included
Feature comparison Replies for direct DMs: Included
Feature comparison Follow for link: Included
Feature comparison Button links: Included
Feature comparison AI comment reply: Included
Feature comparison DM for link: Included
Feature comparison Follow-up messages: Included
Feature comparison Custom flows: Unlimited

Included
Feature comparison Audience city analytics: Included
Feature comparison Trending mode: Included
Feature comparison Instagram safety limit: Included
Feature comparison Smart DM failure handling: Included
Feature comparison Smart welcome message: Included
Feature comparison Auto overload handler: Included
Feature comparison Smart slowdown mode: Included
Feature comparison Contacts access: Unlimited

Included
Feature comparison Support: Email and WhatsApp

Included
Feature comparison API access: webhooks and send message/comment: Included
Plan card Advanced account safety mode: Included
Plan card Advanced dashboards: Included
Plan card Viral Mode handler: Included
Official pricing offer Free trial: 7 days; no credit card; cancel anytime

Limited

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Iconosquare

August 27, 2026
Official pricing page
- Free: Free
- Launch: EUR 33 / month with annual commitment
- Scale: EUR 69 / month with annual commitment
- Excel: EUR 116 / month with annual commitment
- Custom: Contact sales

InstantDM

August 29, 2026
Official pricing page
- Free: Free
- Legend Pro: USD 12 monthly · USD 9.99 / month with annual commitment
- Trendsetter: USD 29.99 monthly · USD 24.99 / month with annual commitment