Heatmap.com vs UserLoop

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Heatmap.com

See full pricing history

USD · US · source: www.heatmap.com

Plan	Pricing	Charged by	Offer type
Launch	USD 199 monthly $199/month	Flat · published subscription	Standalone · Fixed
Growth Highlighted	USD 349 monthly $349/month	Flat · published subscription	Standalone · Fixed
Scale	USD 699 monthly $699/month	Flat · published subscription	Standalone · Fixed

UserLoop

See full pricing history

USD · US · source: userloop.io

Plan	Pricing	Charged by	Offer type
Free	Free $0/month	Flat · published subscription	Standalone · Free
Unlimited Highlighted	USD 19 monthly $19/month	Flat · published subscription	Standalone · Fixed
Plus	USD 99 monthly $99/month	Flat · published subscription	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Heatmap.com

Launch

Official plan card Annual revenue band: $0–10M

Limited
Official plan card Revenue heatmaps and recordings: Included
Official plan card Data retention: 365 days

Limited

Growth

Official plan card Annual revenue band: $10–25M

Limited
Official plan card Advanced CRO recommendations: Included
Official plan card Data retention: Forever

Limited

Scale

Official plan card Annual revenue band: $25–50M

Limited
Official plan card MCP and API access: Included
Official plan card CRO strategist reviews: Twice monthly

Limited

UserLoop

Free

Official plan card Survey responses: 50/month

Limited
Official plan card Post-purchase surveys: Included
Official plan card Active survey: 1

Limited

Unlimited

Official plan card Survey responses: Unlimited

Limited
Official plan card Active surveys: Unlimited

Limited
Official plan card Branching and segmentation: Included

Plus

Official plan card Advanced AI analysis: Included
Official plan card Custom reporting: Included
Official plan card Advanced feedback workflows: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Heatmap.com

August 27, 2026 Source
- Launch: USD 199 monthly
- Growth: USD 349 monthly
- Scale: USD 699 monthly

UserLoop

August 27, 2026 Source
- Free: Free
- Unlimited: USD 19 monthly
- Plus: USD 99 monthly