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Heatmap.com vs TruConversion

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

USD · US · source: www.heatmap.com

Plan Pricing Charged by Offer type
Launch
USD 199 monthly

$199/month

Flat · published subscription Standalone · Fixed
Growth Highlighted
USD 349 monthly

$349/month

Flat · published subscription Standalone · Fixed
Scale
USD 699 monthly

$699/month

Flat · published subscription Standalone · Fixed

TruConversion

USD · US · source: www.truconversion.com

Plan Pricing Charged by Offer type
Basic
USD 49 monthly · USD 41 / month with annual commitment

$49/month or $41/month paid annually

Flat · per month Standalone · Fixed
Plus Highlighted
USD 99 monthly · USD 83 / month with annual commitment

$99/month or $83/month paid annually

Flat · per month Standalone · Fixed
Pro
USD 179 monthly · USD 149 / month with annual commitment

$179/month or $149/month paid annually

Flat · per month Standalone · Fixed
Agency Basic
USD 490 monthly · USD 408 / month with annual commitment

$490/month or $408/month paid annually

Flat · per month Standalone · Fixed
Agency Plus
USD 990 monthly · USD 825 / month with annual commitment

$990/month or $825/month paid annually

Flat · per month Standalone · Fixed
Agency Pro
USD 1790 monthly · USD 1492 / month with annual commitment

$1,790/month or $1,492/month paid annually

Flat · per month Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Heatmap.com

Launch

Official plan card

Annual revenue band

$0–10M

Limited

Official plan card

Revenue heatmaps and recordings

Included

Official plan card

Data retention

365 days

Limited

Growth

Official plan card

Annual revenue band

$10–25M

Limited

Official plan card

Advanced CRO recommendations

Included

Official plan card

Data retention

Forever

Limited

Scale

Official plan card

Annual revenue band

$25–50M

Limited

Official plan card

MCP and API access

Included

Official plan card

CRO strategist reviews

Twice monthly

Limited

TruConversion

Basic

Plan card

Pageviews

100,000/month

Included

Plan card

Users

1

Included

Plan card

Domains

3

Included

Plus

Plan card

Pageviews

250,000/month

Included

Plan card

Users

3

Included

Plan card

Domains

5

Included

Pro

Plan card

Pageviews

500,000/month

Included

Plan card

Users

10

Included

Plan card

Domains

10

Included

Agency Basic

Plan card

Pageviews

1,000,000/month

Included

Plan card

Users

30

Included

Plan card

Domains

30

Included

Agency Plus

Plan card

Pageviews

2,500,000/month

Included

Plan card

Users

50

Included

Plan card

Domains

50

Included

Agency Pro

Plan card

Pageviews

5,000,000/month

Included

Plan card

Users

100

Included

Plan card

Domains

100

Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Heatmap.com

  1. Source
    • Launch: USD 199 monthly
    • Growth: USD 349 monthly
    • Scale: USD 699 monthly

TruConversion

  1. Source
    • Basic: USD 49 monthly · USD 41 / month with annual commitment
    • Plus: USD 99 monthly · USD 83 / month with annual commitment
    • Pro: USD 179 monthly · USD 149 / month with annual commitment
    • Agency Basic: USD 490 monthly · USD 408 / month with annual commitment
    • Agency Plus: USD 990 monthly · USD 825 / month with annual commitment
    • Agency Pro: USD 1790 monthly · USD 1492 / month with annual commitment