Heatmap.com vs PlaybookUX

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Heatmap.com

See full pricing history

USD · US · source: www.heatmap.com

Plan	Pricing	Charged by	Offer type
Launch	USD 199 monthly $199/month	Flat · published subscription	Standalone · Fixed
Growth Highlighted	USD 349 monthly $349/month	Flat · published subscription	Standalone · Fixed
Scale	USD 699 monthly $699/month	Flat · published subscription	Standalone · Fixed

PlaybookUX

See full pricing history

USD · US · source: www.playbookux.com

Plan	Pricing	Charged by	Offer type
Scale	USD 450 / month with annual commitment $5,400/year	Flat · per year	Standalone · Fixed
Pro Highlighted	USD 733.33 / month with annual commitment $8,800/year	Flat · per year	Standalone · Fixed
Enterprise	Contact sales Contact sales	Flat · custom volume pricing	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Heatmap.com

Launch

Official plan card Annual revenue band: $0–10M

Limited
Official plan card Revenue heatmaps and recordings: Included
Official plan card Data retention: 365 days

Limited

Growth

Official plan card Annual revenue band: $10–25M

Limited
Official plan card Advanced CRO recommendations: Included
Official plan card Data retention: Forever

Limited

Scale

Official plan card Annual revenue band: $25–50M

Limited
Official plan card MCP and API access: Included
Official plan card CRO strategist reviews: Twice monthly

Limited

PlaybookUX

Scale

Plan card Expanded research access: Included
Platform PlaybookUX participant panel: Included
Platform Research methods and repository features: Included
Workflow Unlimited seats: Included

Pro

Plan card Expanded research access: Included
Platform PlaybookUX participant panel: Included
Platform Research methods, repository and AI features: Included
Workflow Unlimited seats: Included

Enterprise

Plan card Volume pricing and contracts: Included
Platform SSO and SAML: Included
Platform Dedicated customer success and custom onboarding: Included
Workflow Invoice payments: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Heatmap.com

August 27, 2026 Source
- Launch: USD 199 monthly
- Growth: USD 349 monthly
- Scale: USD 699 monthly

PlaybookUX

August 27, 2026 Source
- Scale: USD 450 / month with annual commitment
- Pro: USD 733.33 / month with annual commitment
- Enterprise: Contact sales