Heatmap.com vs Improvely

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Heatmap.com

See full pricing history

USD · US · source: www.heatmap.com

Plan	Pricing	Charged by	Offer type
Launch	USD 199 monthly $199/month	Flat · published subscription	Standalone · Fixed
Growth Highlighted	USD 349 monthly $349/month	Flat · published subscription	Standalone · Fixed
Scale	USD 699 monthly $699/month	Flat · published subscription	Standalone · Fixed

Improvely

See full pricing history

USD · US · source: www.improvely.com

Plan	Pricing	Charged by	Offer type
Freelancer	USD 29 monthly $29/month	Flat · published subscription	Standalone · Fixed
Startup Highlighted	USD 79 monthly $79/month	Flat · published subscription	Standalone · Fixed
Small Agency	USD 149 monthly $149/month	Flat · published subscription	Standalone · Fixed
Large Agency	USD 299 monthly $299+/month	Flat · published subscription	Standalone · Starting at

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Heatmap.com

Launch

Official plan card Annual revenue band: $0–10M

Limited
Official plan card Revenue heatmaps and recordings: Included
Official plan card Data retention: 365 days

Limited

Growth

Official plan card Annual revenue band: $10–25M

Limited
Official plan card Advanced CRO recommendations: Included
Official plan card Data retention: Forever

Limited

Scale

Official plan card Annual revenue band: $25–50M

Limited
Official plan card MCP and API access: Included
Official plan card CRO strategist reviews: Twice monthly

Limited

Improvely

Freelancer

Official plan card Tracked visits: 10,000/month

Limited
Official plan card Team members: 1

Limited
Official plan card Conversion and fraud tracking: Included

Startup

Official plan card Tracked visits: 50,000/month

Limited
Official plan card Team members: 3

Limited
Official plan card Split-test tracking: Included

Small Agency

Official plan card Tracked visits: 100,000/month

Limited
Official plan card Team members: Unlimited

Limited
Official plan card Sub-accounts: Included

Large Agency

Official plan card Tracked visits: 250,000+/month

Limited
Official plan card Team members: Unlimited

Limited
Official plan card Sub-accounts: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Heatmap.com

August 27, 2026 Source
- Launch: USD 199 monthly
- Growth: USD 349 monthly
- Scale: USD 699 monthly

Improvely

August 27, 2026 Source
- Freelancer: USD 29 monthly
- Startup: USD 79 monthly
- Small Agency: USD 149 monthly
- Large Agency: USD 299 monthly