GoatCounter vs Pendo

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

GoatCounter

See full pricing history

USD · US · source: www.goatcounter.com

Plan	Pricing	Charged by	Offer type
Hosted	Free Free for reasonable public usage	Flat · published offer	Standalone · Free
Self-hosted	Free Open source and self-hosted	Flat · published offer	Standalone · Free

Pendo

See full pricing history

USD · US · source: www.pendo.io

Plan	Pricing	Charged by	Offer type
Free	Free Free forever	Flat · published subscription	Standalone · Free
Base	Contact sales Custom pricing	Flat · published subscription	Standalone · Contact sales
Core	Contact sales Custom pricing	Flat · published subscription	Standalone · Contact sales
Ultimate	Contact sales Custom pricing	Flat · published subscription	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

GoatCounter

Hosted

Plan card Hosted analytics: 0

Limited
Plan card Privacy-aware tracking: 1

Limited
Plan card Usage: Personal and small-to-medium business

Limited

Self-hosted

Plan card Self-hosted deployment: 0

Limited
Plan card Source code available: 1

Limited
Plan card JavaScript-free tracking option: 2

Limited

Pendo

Free

Official plan card Monthly active users: Up to 500

Limited
Official plan card Web and mobile app keys: Unlimited

Limited
Official plan card Product analytics and in-app guides: Included

Base

Official plan card Monthly active users: Custom

Limited
Official plan card Product analytics: Included
Official plan card In-app guides: Included

Core

Official plan card Monthly active users: Custom

Limited
Official plan card Product analytics and guides: Included
Official plan card Session replay: Included

Ultimate

Official plan card Monthly active users: Custom

Limited
Official plan card Product analytics, guides, and replay: Included
Official plan card Sentiment and journey orchestration: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

GoatCounter

August 27, 2026 Source
- Hosted: Free
- Self-hosted: Free

Pendo

August 27, 2026 Source
- Free: Free
- Base: Contact sales
- Core: Contact sales
- Ultimate: Contact sales