GMB Everywhere vs Surfer

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

GMB Everywhere

See full pricing history

USD · US · source: www.gmbeverywhere.com

Plan	Pricing	Charged by	Offer type
Free to Start — Install Chrome Extension Highlighted	Free Free to Start	Flat	Standalone · Free

Surfer

See full pricing history

USD · US · source: surferseo.com

Plan	Pricing	Charged by	Offer type
Discovery	USD 49 / month with annual commitment $49 USD/month billed yearly	Flat · per month	Standalone · Fixed
Standard	USD 99 / month with annual commitment $99 USD/month billed yearly	Flat · per month	Standalone · Fixed
Pro	USD 182 / month with annual commitment $182 USD/month billed yearly	Flat · per month	Standalone · Fixed
Peace of Mind	USD 299 / month with annual commitment $299 USD/month billed yearly	Flat · per month	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

GMB Everywhere

Free to Start — Install Chrome Extension

Highlights Install Extension: Included
Features Find Primary Category: Included
Features Find All Secondary Categories: Included
Features Local Scan: Included
Features AI Tools: Included
Features Category Finder: Included
Features Basic Audit: Included
Features Review Audit: Included
Features Teleport: Included
Features Post Audit: Included

Surfer

Discovery

Plan card 120 documents: Included
Plan card 10 tracked pages: Included
Plan card AI SEO optimization: Included
Plan card Content workflows: Included

Standard

Plan card 360 documents: Included
Plan card 25 AI prompts: Included
Plan card AI-search visibility: Included
Plan card Team workflow: Included

Pro

Plan card Everything in Standard: Included
Plan card Technical conflict detection: Included
Plan card AI perception management: Included
Plan card MCP access: Included

Peace of Mind

Plan card Unlimited document optimization: Included
Plan card API access: Included
Plan card VIP support: Included
Plan card Advanced AI visibility: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

GMB Everywhere

August 27, 2026 Source
- Free to Start — Install Chrome Extension: Free

Surfer

August 27, 2026 Source
- Discovery: USD 49 / month with annual commitment
- Standard: USD 99 / month with annual commitment
- Pro: USD 182 / month with annual commitment
- Peace of Mind: USD 299 / month with annual commitment