Fathom Analytics vs Improvely

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Fathom Analytics

See full pricing history

USD · US · source: usefathom.com

Plan	Pricing	Charged by	Offer type
Up to 500,000 pageviews — default	USD 45 monthly · USD 37.5 / month with annual commitment $45 /month Pay yearly instead (2 months free)	Flat · per month	Standalone · Fixed

Improvely

See full pricing history

USD · US · source: www.improvely.com

Plan	Pricing	Charged by	Offer type
Freelancer	USD 29 monthly $29/month	Flat · published subscription	Standalone · Fixed
Startup Highlighted	USD 79 monthly $79/month	Flat · published subscription	Standalone · Fixed
Small Agency	USD 149 monthly $149/month	Flat · published subscription	Standalone · Fixed
Large Agency	USD 299 monthly $299+/month	Flat · published subscription	Standalone · Starting at

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Fathom Analytics

Up to 500,000 pageviews — default

Highlights Pageviews included: Up to 500,000

Included
Highlights Sites included: 50 sites included

Included
Highlights Data retention: Forever data retention

Included
Highlights Saved dashboard views: Save your filters and switch between them in one click

Included
Highlights Shared dashboards: Give clients or team members read-only access to a dashboard

Included
Highlights Ecommerce and event tracking: Included
Highlights UTM campaign tracking: Included
Highlights Automatic bot filtering: Included
Highlights Analytics API: Included
Highlights No cookie banners required: Included
Highlights 100% data ownership: Included
Highlights Unlimited email reports and exports: Included
Highlights Email support from real humans: Included

Improvely

Freelancer

Official plan card Tracked visits: 10,000/month

Limited
Official plan card Team members: 1

Limited
Official plan card Conversion and fraud tracking: Included

Startup

Official plan card Tracked visits: 50,000/month

Limited
Official plan card Team members: 3

Limited
Official plan card Split-test tracking: Included

Small Agency

Official plan card Tracked visits: 100,000/month

Limited
Official plan card Team members: Unlimited

Limited
Official plan card Sub-accounts: Included

Large Agency

Official plan card Tracked visits: 250,000+/month

Limited
Official plan card Team members: Unlimited

Limited
Official plan card Sub-accounts: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Fathom Analytics

August 27, 2026 Source
- Up to 500,000 pageviews — default: USD 45 monthly · USD 37.5 / month with annual commitment

Improvely

August 27, 2026 Source
- Freelancer: USD 29 monthly
- Startup: USD 79 monthly
- Small Agency: USD 149 monthly
- Large Agency: USD 299 monthly