Cello vs FirstPromoter

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Cello

See full pricing history

USD · US · source: cello.so

Plan	Pricing	Charged by	Offer type
Enterprise	Contact sales Contact Sales	Other	Standalone · Contact sales
Free	Free $0/	Flat	Standalone · Free

FirstPromoter

See full pricing history

USD · US · source: firstpromoter.com

Plan	Pricing	Charged by	Offer type
Starter	USD 49 monthly $49 per month, up to $5,000/month revenue from affiliates	Flat · per month	Standalone · Fixed
Business Highlighted	USD 99 monthly $99 per month, up to $15,000/month revenue from affiliates	Flat · per month	Standalone · Fixed
Enterprise	USD 149 monthly Starting at $149 per month above $15,000/month affiliate revenue	Flat · per month	Standalone · Starting at

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Cello

Enterprise

Highlights Unlimited referrals: Included
Highlights All integrations: Included
Highlights All features: Included
Highlights Priority Slack support: Included
Highlights Dedicated success manager: Included
Highlights Custom SLAs: Included

Free

Highlights Unlimited referrals: Included
Highlights Unlimited referral ARR: Included
Highlights All Partner features: Included
Highlights All integrations: Included
Highlights Up to 1 partner campaign: Included
Highlights Up to 10 active partners: Included

FirstPromoter

Starter

Plan card Affiliate revenue: Up to $5,000 per month

Limited
Comparison Campaigns: 3

Limited
Comparison Affiliates: 1,000

Limited
Comparison Unlimited team members: Included
Comparison Referral links, coupon tracking and fraud protection: Included

Business

Plan card Affiliate revenue: Up to $15,000 per month

Limited
Comparison Unlimited campaigns and affiliates: Included
Comparison Custom affiliate-portal domain: Included
Comparison API, webhooks and automation integrations: Included
Comparison Managed auto payouts: Included

Enterprise

Plan card Affiliate revenue: Above $15,000 per month

Limited
Comparison Unlimited campaigns, affiliates and team members: Included
Comparison Custom roles and permissions: Included
Comparison Activity logs, SSO and post-back URL: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

Cello

August 27, 2026 Source
- Enterprise: Contact sales
- Free: Free

FirstPromoter

August 27, 2026 Source
- Starter: USD 49 monthly
- Business: USD 99 monthly
- Enterprise: USD 149 monthly