Caretta vs Persana AI

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Caretta

See full pricing history

USD · US · source: caretta.so

Plan	Pricing	Charged by	Offer type
Basic	Free Free no credit card required	Seat	Standalone · Free
Pro Highlighted	USD 99 monthly $99 per seat / month	Seat · per seat	Standalone · Fixed
Enterprise	Contact sales Custom annual, priced per team	Other · per team	Standalone · Contact sales

Persana AI

See full pricing history

USD · US · source: persana.ai

Plan	Pricing	Charged by	Offer type
Free — Free	Free $0 /mo No billing	Flat · No billing	Standalone · Free
Starter — Best for individuals	USD 68 monthly · USD 68 / month with annual commitment $68 /mo Billed annually	Flat · Billed annually	Standalone · Fixed
Growth — Most Popular Highlighted	USD 151 monthly · USD 151 / month with annual commitment $151 /mo Billed annually	Flat · Billed annually	Standalone · Fixed
Pro — For growth teams	USD 400 monthly · USD 400 / month with annual commitment $400 /mo Billed annually	Flat · Billed annually	Standalone · Fixed
Unlimited — Most Cost-effective	USD 600 monthly · USD 600 / month with annual commitment $600 /mo Billed annually	Flat · Billed annually	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Caretta

Basic

In the call Notetaker: Included
Highlights Call brief and post-call automations: Included
Across your tools Slack agent and MCP server: Included
Highlights 10 Pro calls every month: 10 Pro calls every month

Limited
In the call Actions: 10 calls/mo

Limited
In the call Live web access: 10 calls/mo

Limited
In the call In-call checklist: 10 calls/mo

Limited
In the call Objection handling: 10 calls/mo

Limited
In the call Custom prompts: 10 calls/mo

Limited
In the call Live sales intelligence: 10 calls/mo

Limited
In the call In-call battlecards: 10 calls/mo

Limited
The brain Auto-learn from calls: Excluded
The brain Auto-sync from any integration: Excluded
The brain Shared brain across the team: Excluded
The brain Advanced brain: Excluded
Metrics Caretta Metrics: Excluded
Security Single Sign-On (SSO): Excluded
Security User provisioning (SCIM): Excluded
Security Custom data retention: Excluded
Security Private deployment: Excluded

Pro

Highlights Everything in Basic: Included
In the call Live sales intelligence: Included
In the call Unlimited in-call actions: Unlimited

Included
In the call Unlimited in-call checklists: Unlimited

Included
In the call Unlimited in-call web-search: Unlimited

Included
The brain Auto-learning brain: Included
The brain Auto-sync from any integration: Included
The brain Shared brain across the team: Included
The brain Advanced brain: Excluded
Metrics Caretta Metrics: Add-on

Limited
Security Single Sign-On (SSO): Excluded
Security User provisioning (SCIM): Excluded
Security Custom data retention: Excluded
Security Private deployment: Excluded

Enterprise

Highlights Everything in Pro: Included
Metrics Caretta Metrics: Included
The brain Advanced brain: Included
In the call Live sales intelligence: Advanced

Included
Security Single Sign-On and private deployment: Included
Security Custom data retention: Included
Security User provisioning (SCIM): Included
Security Private VPC or on-prem: Included

Persana AI

Free — Free

Highlights Credits: 50 credits

Included
Highlights Emails: 50 emails

Included
Highlights Phones: 5 phones

Included
Highlights Users: Unlimited users

Included
Highlights Data providers: 100+ data providers

Included
Highlights People/Company searches: Up to 500 people/company search

Included
Highlights People & Company Enrichments: Included

Included
Highlights Email waterfall enrichment: Included

Included
Highlights Phone number waterfall: Included

Included
Highlights Persana Quantum AI Research Agent: Included

Included
Highlights Web scrapers: Included

Included
Highlights Popular playbooks and templates: Included

Included
Highlights Export CSV: Included

Included

Starter — Best for individuals

Highlights Credits: 24,000 credits/yr

Included
Highlights Emails: 24,000 emails

Included
Highlights Phones: 2,400 phones

Included
Highlights Users: Unlimited users

Included
Highlights Data providers: 100+ data providers

Included
Highlights People/Company searches: Up to 7,000 people/company search

Included
Highlights Credit rollover: Included

Included
Highlights Email Waterfall Enrichment: Included

Included
Highlights Phone Waterfall Enrichment: Included

Included
Highlights Persana Quantum AI Research Agents: Included

Included
Highlights Web Scrapers: Included

Included
Highlights Export to CSV: Included

Included
Highlights Popular playbooks & templates: Included

Included
Highlights Prompt Library: Included

Included
Highlights Credits Reports Analytics: Included

Included

Growth — Most Popular

Highlights Credits: 60,000 credits/yr

Included
Highlights Emails: 60,000 emails

Included
Highlights Phones: 6,000 phones

Included
Highlights Users: Unlimited users

Included
Highlights Data providers: 100+ data providers

Included
Highlights People/Company searches: Up to 20,000 people/company search

Included
Highlights Email sequencing integrations: Included (Smartlead, Instantly, Salesloft, Outreach, etc)

Included
Highlights Company Lookalike Finder: Included

Included
Highlights Use your own API key: Included

Included
Highlights Webhooks integration: Included (RB2B, Clearbit, Warmly)/HTTP API

Included

Pro — For growth teams

Highlights Credits: 216,000 credits/yr

Included
Highlights Emails: 216,000 emails

Included
Highlights Phones: 21,600 phones

Included
Highlights Users: Unlimited users

Included
Highlights Data providers: 100+ data providers

Included
Highlights People/Company searches: Up to 30,000 people/company search

Included
Highlights ABM (Account-Based Marketing): Included

Included
Highlights Up to 10,000 exports: Included

Included
Highlights CRM integration: Included (HubSpot, Salesforce)

Included
Highlights Signals (Job changes, intent data, hiring triggers, news): Included

Included
Highlights Company Funding & Growth data: Included

Included
Highlights AI Prompting Support: Included

Included
Highlights Premium support: Included

Included

Unlimited — Most Cost-effective

Highlights Credits: 600,000 credits/yr

Included
Highlights Users: Unlimited users

Included
Highlights Everything in Pro plan: Included

Included
Highlights Unlimited Searches: Fair use

Included
Highlights Autopilot AI Agents: Included

Included
Highlights Email sequencing and Sending: Included

Included
Highlights Unlimited Persana enrichments: Included

Included
Highlights Unlimited CSV Exports: Included

Included
Highlights Unlimited rows & 40 action columns/table: Included

Included
Highlights White-glove Slack support: Included

Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Caretta

September 21, 2026
Official pricing page
- Basic: Free
- Pro: USD 99 monthly
- Enterprise: Contact sales
August 27, 2026
Official pricing page
- Founder: USD 100 monthly
- Seller: USD 150 monthly
- Enterprise: Contact sales

Persana AI

August 27, 2026
Official pricing page
- Free — Free: Free
- Starter — Best for individuals: USD 68 monthly · USD 68 / month with annual commitment
- Growth — Most Popular: USD 151 monthly · USD 151 / month with annual commitment
- Pro — For growth teams: USD 400 monthly · USD 400 / month with annual commitment
- Unlimited — Most Cost-effective: USD 600 monthly · USD 600 / month with annual commitment