Buffer vs Plann

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Buffer

See full pricing history

USD · US · source: buffer.com

Plan	Pricing	Charged by	Offer type
Free	Free Free forever; connect up to 3 channels	Flat · free forever	Standalone · Free
Essentials Highlighted	USD 5 / month with annual commitment $5/month for 1 channel; $60 billed yearly	Unit · per channel per month, billed yearly	Standalone · Fixed
Team	USD 10 / month with annual commitment $10/month for 1 channel; $120 billed yearly	Unit · per channel per month, billed yearly	Standalone · Fixed

Plann

See full pricing history

USD · US · source: www.plannthat.com

Plan	Pricing	Charged by	Offer type
Free	Free $0	Usage · per stated usage allowance	Standalone · Free
Power User	USD 15 monthly · USD 12.5 / month with annual commitment $15/month or $12.50/month paid annually	Flat · per month	Standalone · Fixed
Build Highlighted	USD 30 monthly · USD 25 / month with annual commitment $30/month or $25/month paid annually	Flat · per month	Standalone · Fixed
Grow	USD 75 monthly · USD 62.5 / month with annual commitment $75/month or $62.50/month paid annually	Flat · per month	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Buffer

Free

Plan card Connected channels: Up to 3

Limited
Plan card Scheduled posts: 10 per channel; refill anytime

Limited
Plan card Ideas: 100

Limited
Plan card User accounts: 1

Limited
Plan card AI Assistant: Included
Plan card Insights: Included
Plan card API access: 1 API key; 3,000 requests per month

Limited
Plan card Community inbox: Included

Essentials

Plan card Scheduled posts per channel: Unlimited

Included
Plan card Ideas: Unlimited

Included
Plan card User accounts: 1

Limited
Plan card AI Assistant: Included
Plan card Advanced analytics: Included
Plan card API access: 3 API keys; 7,500 requests per month

Limited
Plan card Community inbox: Included
Plan card Hashtag manager: Included
Plan card First comment scheduling: Included

Team

Plan card Scheduled posts per channel: Unlimited

Included
Plan card Ideas: Unlimited

Included
Plan card Team members: Unlimited

Included
Plan card AI Assistant: Included
Plan card Advanced analytics: Included
Plan card API access: 5 API keys; 15,000 requests per month

Limited
Plan card Community inbox: Included
Plan card Access levels: Included
Plan card Content approval workflows: Included

Plann

Free

Plan card 1 user: Included
Plan card 1 brand: Included
Plan card 120 media uploads: Included
Plan card Social planning: Included

Power User

Plan card 1 user: Included
Plan card 1 brand: Included
Plan card Unlimited scheduling: Included
Plan card AI social suite: Included

Build

Plan card 2 users: Included
Plan card 2 brands: Included
Plan card Approval flows: Included
Plan card Team chat: Included

Grow

Plan card 4 users: Included
Plan card 5 brands: Included
Plan card Multi-brand workflows: Included
Plan card Shareable approval links: Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Buffer

August 29, 2026
Official pricing page
- Free: Free
- Essentials: USD 5 / month with annual commitment
- Team: USD 10 / month with annual commitment

Plann

August 27, 2026
Official pricing page
- Free: Free
- Power User: USD 15 monthly · USD 12.5 / month with annual commitment
- Build: USD 30 monthly · USD 25 / month with annual commitment
- Grow: USD 75 monthly · USD 62.5 / month with annual commitment