Benchmark Email vs Ghost

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

Benchmark Email

See full pricing history

USD · US · source: www.benchmarkemail.com

Plan	Pricing	Charged by	Offer type
Free	Free Includes 500 contacts. $0 /mo	Flat	Standalone · Free
Pro Highlighted	USD 19 monthly · USD 16 / month with annual commitment $19/mo $16 /mo	Unit · Number of contacts	Standalone · Starting at
Enterprise	Contact sales Have more than 100,000 contacts? Talk our team to customize your plan. Contact sales for pricing	Unit · contacts	Standalone · Contact sales

Ghost

See full pricing history

USD · US · source: ghost.org

Plan	Pricing	Charged by	Offer type
Starter	USD 18 / month with annual commitment $ 18 USD / mo Billed yearly	Flat · / mo	Standalone · Fixed
Publisher	USD 29 / month with annual commitment $ 29 USD / mo Billed yearly	Flat · / mo	Standalone · Fixed
Business	USD 199 / month with annual commitment $ 199 USD / mo Billed yearly	Flat · / mo	Standalone · Fixed
Custom	Contact sales $ Custom	Other	Standalone · Contact sales

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

Benchmark Email

Free

Highlights Contacts: Up to 500

Included
Highlights Email Sends: Up to 2,500 per month

Included
Highlights Users: 1 user max

Included
Highlights Domains: 1 domain max

Included
Highlights API: 2 Keys

Included
Highlights List Verification: Validate 1 list up to plan size

Included

Pro

Highlights Contacts: 1,000 - 100,000

Included
Highlights Email Sends: 10× contact limit

Included
Highlights Users: 1 user included. Add more for $15/mo. per user.

Included
Highlights Domains: 10 domains max

Included
Highlights API: 10 Keys

Included

Enterprise

Highlights Contacts: More than 100,000

Included
Highlights Premium email marketing support: Included
Highlights Customized for large senders: Included

Ghost

Starter

Highlights Your own website: Included
Highlights Free custom domain: Included
Highlights Email newsletter: Included
Highlights Simple design settings: Included
Feature comparison Staff users: 1

Included
Feature comparison File uploads: 5mb

Included
Feature comparison Marketplace themes: Excluded
Feature comparison Custom themes: Excluded
Audience Registered members: 1,000

Included
Audience Paid subscriptions: Excluded
Audience Tips/donations: Excluded
Audience Premium tiers: Excluded
Audience Special offers: Excluded
Email Newsletters Newsletters: 1

Included
Email Newsletters Custom sending domain: Excluded
Analytics Advanced native analytics: Excluded
Analytics Third-party services: Basic

Limited
Integrations Ad networks: Excluded
Integrations Zapier automation: Excluded
Integrations Admin API: Excluded
Integrations Webhooks: Excluded
Security SSO (Single Sign-On): Excluded
Support Priority support: Excluded
Support Uptime SLA: Excluded

Publisher

Highlights 3 staff users: 3

Included
Highlights Custom themes: Included
Highlights 8,000+ integrations: 8,000+

Included
Highlights Paid subscriptions: Included
Highlights Advanced analytics: Included
Feature comparison Staff users: 3

Included
Feature comparison File uploads: 100mb

Included
Feature comparison Marketplace themes: Included
Feature comparison Custom themes: Included
Audience Registered members: 1,000

Included
Audience Paid subscriptions: Included
Audience Tips/donations: Included
Audience Premium tiers: 3

Included
Audience Special offers: 15

Included
Audience Transaction fees: 0%

Included
Email Newsletters Newsletters: 3

Included
Email Newsletters Custom sending domain: Included
Analytics Advanced native analytics: Included
Analytics Third-party services: Included
Integrations Ad networks: Included
Integrations Zapier automation: Included
Integrations n8n automation: Included
Integrations Custom integrations: Included
Integrations Admin API: Included
Integrations Webhooks: Included
Security SSO (Single Sign-On): Excluded
Support Priority support: Excluded
Support Uptime SLA: Excluded

Business

Highlights 15 staff users: 15

Included
Highlights Priority support: Included
Highlights Higher usage limits: Included
Highlights Early access to features: Included
Feature comparison Staff users: 15

Included
Feature comparison File uploads: 250mb

Included
Feature comparison Marketplace themes: Included
Feature comparison Custom themes: Included
Audience Registered members: 10,000

Included
Audience Paid subscriptions: Included
Audience Premium tiers: 10

Included
Audience Special offers: 50

Included
Audience Transaction fees: 0%

Included
Email Newsletters Newsletters: 10

Included
Email Newsletters Custom sending domain: Included
Analytics Advanced native analytics: Included
Integrations Ad networks: Included
Integrations Zapier automation: Included
Integrations Custom integrations: Included
Integrations Admin API: Included
Integrations Webhooks: Included
Security SSO (Single Sign-On): Excluded
Support Priority support: Included
Support Uptime SLA: Excluded
Support Invoice billing: Excluded

Custom

Highlights Unlimited staff users: Unlimited

Included
Highlights Advanced configurations: Included
Highlights Dedicated IP address: Included
Highlights 99.9% uptime SLA: 99.9%

Included
Highlights Unlimited members: Unlimited

Included
Feature comparison Staff users: Unlimited

Included
Feature comparison File uploads: 1gb

Included
Feature comparison Marketplace themes: Included
Feature comparison Custom themes: Included
Audience Registered members: Unlimited

Included
Audience Paid subscriptions: Included
Audience Premium tiers: Unlimited

Included
Audience Special offers: Unlimited

Included
Email Newsletters Newsletters: Unlimited

Included
Email Newsletters Custom sending domain: Included
Email Newsletters Deliverability Consultation: Included
Analytics Advanced native analytics: Included
Integrations Custom integrations: Included
Integrations Admin API: Included
Integrations Webhooks: Included
Security SSO (Single Sign-On): Included
Support Account manager: Included
Support Uptime SLA: 99.9%

Included
Support Invoice billing: Included

How their prices changed

Each date shows when a public price was observed, not when it took effect. An archived region or currency can differ, so a currency change is not necessarily a price increase.

Benchmark Email

September 21, 2026
Official pricing page
- Free: Free
- Pro: USD 19 monthly · USD 16 / month with annual commitment
- Enterprise: Contact sales
August 27, 2026
Official pricing page
- Free: Free
- Pro Plan: USD 27 monthly
- Enterprise: Contact sales

Ghost

August 31, 2026
Official pricing page
- Starter: USD 18 / month with annual commitment
- Publisher: USD 29 / month with annual commitment
- Business: USD 199 / month with annual commitment
- Custom: Contact sales
August 27, 2026
Official pricing page
- Starter — default: USD 18 monthly · USD 18 / month with annual commitment
October 02, 2023
Official pricing page Archived capture
- Ghost — self-hosted: Free
- Starter — default: USD 9 / month with annual commitment
- Creator — default: USD 25 / month with annual commitment
- Team — default: USD 50 / month with annual commitment
- Business — default: USD 199 / month with annual commitment
January 26, 2017
Official pricing page Archived capture
- Personal — default: USD 29 monthly · USD 19 / month with annual commitment
- Advanced — default: USD 59 monthly · USD 39 / month with annual commitment
- Team — default: USD 105 monthly · USD 79 / month with annual commitment
- Business — default: USD 269 monthly · USD 199 / month with annual commitment
December 15, 2013
Official pricing page Archived capture
- Ghost — self-hosted: Free
- Mini — default: USD 5 monthly
- Small — default: USD 14 monthly
- Medium — default: USD 36 monthly
- Large — default: USD 80 monthly
- VIP — default: Contact sales