beehiiv vs Ghost

See how their public offers line up before you choose your own position. Prices stay in the currency, billing schedule, and charged unit each vendor publishes.

beehiiv

See full pricing history

USD · US · source: www.beehiiv.com

Plan	Pricing	Charged by	Offer type
Launch — default	Free $0 per month	Flat	Standalone · Free
Scale — default Highlighted	USD 43 monthly · USD 43.08 / month with annual commitment $43 per month $517 billed annually	Flat · $43 per month, $517 billed annually	Standalone · Fixed
Max — default	USD 96 monthly · USD 95.92 / month with annual commitment $96 per month $1,151 billed annually	Flat · $96 per month, $1,151 billed annually	Standalone · Fixed

Ghost

See full pricing history

USD · US · source: ghost.org

Plan	Pricing	Charged by	Offer type
Starter — default	USD 18 monthly · USD 18 / month with annual commitment $ 18 USD / mo Billed yearly	Flat · $ 18 USD / mo Billed yearly	Standalone · Fixed

What each plan includes

Feature names follow each vendor’s own pricing page, so verify the wording before treating them as exact equivalents.

beehiiv

Launch — default

Highlights Subscribers Limit: Up to 2,500 subscribers

Included
Highlights Email Sends: Unlimited

Included
Highlights Newsletters, Website, and Podcast: Included
Highlights Campaign Analytics: Included
Highlights Recommendation Network: Included
Highlights Optimized Deliverability: Included
Highlights Custom Domains: Included
Highlights Link-in-Bio: Included
Highlights AI Website Builder: Included
Highlights API Access (excluding Send API): Included
Highlights beehiiv MCP (Read Access): Included
Highlights beehiiv Agent (Read Access): Included

Scale — default

Highlights Subscribers Limit: 100,000 Subscribers

Included
Highlights Email Sends: Unlimited

Included
Highlights Newsletters, Website, and Podcast: Included
Highlights Campaign Analytics: Included
Highlights Recommendation Network: Included
Highlights Optimized Deliverability: Included
Highlights Custom Domains: Included
Highlights Link-in-Bio: Included
Highlights AI Website Builder: Included
Highlights API Access (excluding Send API): Included
Highlights beehiiv MCP (Write Access): Included
Highlights beehiiv Agent (Write Access): Included
Highlights Ad Network: Included
Highlights Recommendations: Included
Highlights 0% Take Rate on Paid Subscriptions: Included
Highlights Digital Products: Included
Highlights Community: Included
Highlights New Email Automations: Included
Highlights Surveys & Polls: Included
Highlights Advanced Website Analytics: Included
Highlights Webhooks: Included
Highlights Teams (3 Seats): Included
Highlights Slack Community Access: Included
Highlights Human Support: Included

Max — default

Highlights Subscribers Limit: 100,000 Subscribers

Included
Highlights Email Sends: Unlimited

Included
Highlights Newsletters, Website, and Podcast: Included
Highlights Campaign Analytics: Included
Highlights Recommendation Network: Included
Highlights Optimized Deliverability: Included
Highlights Custom Domains: Included
Highlights Link-in-Bio: Included
Highlights AI Website Builder: Included
Highlights API Access (excluding Send API): Included
Highlights beehiiv MCP (Write Access): Included
Highlights beehiiv Agent (Write Access): Included
Highlights Ad Network: Included
Highlights Recommendations: Included
Highlights 0% Take Rate on Paid Subscriptions: Included
Highlights Digital Products: Included
Highlights Community: Included
Highlights New Email Automations: Included
Highlights Surveys & Polls: Included
Highlights Advanced Website Analytics: Included
Highlights Webhooks: Included
Highlights Teams (Unlimited Seats): Included
Highlights Slack Community Access: Included
Highlights Human Support: Included
Highlights Remove beehiiv Branding: Included
Highlights Sponsorship Storefront: Included
Highlights Audio Newsletters: Included
Highlights Digital Products (Appointments): Included
Highlights RSS to Send: Included
Highlights Up to 10 Publications: Included
Highlights Priority Human Support: Included
Highlights Getty Image Credits (3): Included
Highlights Dynamic Content: Included
Highlights AI Bot Control: Included
Highlights Send API: Included
Highlights Group Subscriptions: Included
Highlights Click-Triggered Automations: Included

Ghost

Starter — default

Staff users Staff users: 1

Included
File uploads File uploads: 5mb

Included
Branding Whitelabel branding: Included
Domain Free custom domain: Included
Internationalization Internationalization: Included
Design Design settings: Included
Themes Marketplace themes: Excluded
Themes Custom themes: Excluded
Audience Registered members: 1,000

Included
Audience Member tagging: Included
Audience Member import/export: Included
Audience Community comments: Included
Audience Paid subscriptions: Excluded
Audience Tips/donations: Excluded
Audience Premium tiers: Excluded
Audience Special offers: Excluded
Audience Transaction fees: Excluded
Growth Social web distribution: Included
Growth Ghost Explore network: Included
Growth Recommendations: Included
Growth Referral program: Included
Growth Advanced SEO tools: Included
Growth RSS feeds: Included
Email Newsletters Email Sends: Unlimited

Included
Email Newsletters Email templates: Included
Email Newsletters Edit links after sending: Included
Email Newsletters Managed deliverability: Included
Email Newsletters Newsletters: 1

Included
Platform Fully managed service: Included
Platform Automatic weekly updates: Included
Platform Worldwide CDN: Included
Platform Enterprise-grade security: Included
Platform Threat & uptime management: Included
Platform Automated backups: Included
Platform Free SSL certificate: Included
Security Device verification: Included
Security Two-factor authentication: Included

How their prices changed

Each dated row shows the public prices observed when that vendor’s pricing page changed.

beehiiv

August 27, 2026 Source
- Launch — default: Free
- Scale — default: USD 43 monthly · USD 43.08 / month with annual commitment
- Max — default: USD 96 monthly · USD 95.92 / month with annual commitment

Ghost

August 27, 2026 Source
- Starter — default: USD 18 monthly · USD 18 / month with annual commitment